2023年全國碩士研究生考試考研英語一試題真題(含答案詳解+作文范文)_第1頁
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1、國開 04009 商務(wù)英語 1 任務(wù) 8 參考答案說明:如果課程題目是隨機(jī)的,請按 CTRL+F 在題庫中逐一搜索每一道題的答案特殊說明請仔細(xì):課程的題目每學(xué)期都可能更換,所以請仔細(xì)核對是不是您需要的題目再下載!?。?!題目 1:— We think $55,000 would be reasonable for transferring our trademark.— That’s too h

2、igh.: Oh, my goodness.; Oh, my honey.; Oh, my friend.參考答案:Oh, my goodness.題目 2:— We are planning to register the trademark of “Red Dragon” for your new product. What’s your opinion about this brand name? —

3、 : I suggest that you should give it up.; You can’t adopt it.; You mustn’t use it.參考答案:I suggest that you should give it up.題目 3:— What’s the purpose of your visit today?— : Uh, I’m not sure.;

4、I’m intending to ask for your advice on brand design.; Yes, I’d like to talk with you.參考答案:I’m intending to ask for your advice on brand design.題目 4:For Europeans, red can danger.: wait for; stand for; look for參考答案

5、:stand for題目 5:It is a fact his wife, Josephine Dickson, always had some minor accidents.: that; what; which參考答案:that題目 6:二、翻譯:從以下 A、B、C 三個選項中選出與英文最適合的中文翻譯?!?: Why don’t consult with your manag

6、er?; Why not to consult with your manager?; Why not consult with your manager?參考答案:Why not consult with your manager?題目 9:— What’s the purpose of your visit today?— : Uh, I’m not sure.; Yes, I’d like

7、 to talk with you.; I’m intending to ask for your advice on brand design.參考答案:I’m intending to ask for your advice on brand design.題目 10:Do you think you could cut it 30%?: by; at; down參考答案:by題目 11:You won’t choose

8、 this brand name, ?: won’t you; will you; don’t you參考答案:will you題目 12:二、閱讀理解:閱讀下面的短文,根據(jù)文章內(nèi)容進(jìn)行判斷,正確為“T”,錯誤為“F”。Brand refers to names, logos and slogans. For example, Nike is known for its slogan “_Just do it_” and s

9、woosh logo. A trademark shows the origin and ownership of a product or service, which is used to protect names, logos, drawings, symbols and other characters related with a business. Coke® and Coca-cola® are re

10、gistered trademarks of the Coca-Cola Company.Many companies spend a lot of money and time registering their trademarks.There are at least two good reasons for this. Firstly, if you trademark a brand, you are the only per

11、son allowed to use that Brand name, slogan etc.If others want to use that brand, they must ask your permission or pay some money. Secondly, registration also allows the owner to bring legal action against anyone who uses

12、 the trademark without authorization.There are basic trademark symbols, e.g. “TM” for goods and “SM” for service. They tell the public that the product’s name and design are the exclusive property of the company, but a r

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