瓊瑤熱現(xiàn)象研究.pdf

1、海南師范大學(xué)碩士學(xué)位論文瓊瑤熱現(xiàn)象研究姓名：宋姍申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：中國(guó)現(xiàn)當(dāng)代文學(xué)指導(dǎo)教師：徐仲佳201103IIAbstractQiongYaoweknownastheromanticmasterinliterature.In1963the25yearoldQiongYaopublishedthefirstfulllengthnovel“thewindow“.Shehaven’texpectthisbecauselovesetba

2、ckmarriagewriting“pouringstruckarampart“stuffedautobiographicalnovelunexpectedlycanproduceagreatsocialrepercussions.Stirrednumbersofreaders’intersesympatheticchd.Shealsoneverthoughtmeromanceliteraturefromakindofindepende

3、ntcategiesofpopularliteratureinTaiwanappearunprecedentedprosperoussituation.the“QiongYaofever“inTaiwanoverseascontinuestoheatuplastedfnearly20yearsthrough“thewindow“Inthelate1970searly1980stheQiongYaowindacrosstheTaiwans

4、traitscrapedmotherlbringsmainlpeoplesspirituallifeanewbreath.sinceQiongYaocomingtomainlfmedaboom.FthisphenomenonthespreadofthisfromherroutemodeoftransmissionmeanstoanalyzethefmationofQiongYaofromTaiwancametotheboomofthep

5、rocessfrompaperfmsofcommunicationtotheevolutionofprintmediafmsofcommunicationarethisarticle’smainidea.WhatimpactbringstoQiongYaosnovelHowtopromotethe“QiongYaofever”phenomenaThisaretheproblemanalysisinthefirstchapter.Thro

6、ughweknowQiongYaowkswhysohotthesecondchapterweemphaticallyanalyzesthevisionofreceptiontheyof“QiongYaofever“ByreturningtospreadinperiodofhistyQiongYaosee“QiongYaofever“phenomenonhisticalbackgroundacceptanceeraoftheopptuni

7、ty.FavableerafQiongYaowkspopularlaidagoldenavenuetrulymakeQiongYaowidelyspreadinthepublicIthinktheminseparableofQiongYaowks.QiongYaoslovefreaderstocreateabeautifulkingdomsothenumberofpeoplewhodesiretolovetoenjoybaskingin

8、thelove.asreadersQiongYaoalsothedrivingfcebehinditscreationthemostimptantpositiononthereaderwhichcanbewidelywelcomed.InthethirdcapitalWethroughtheliteratureconsumptionthepopularliterature’slogictoanalyze.QiongYaoswksfrom