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1、中級(jí)商務(wù)英語(yǔ)中級(jí)商務(wù)英語(yǔ)本文本資料全是個(gè)人手工錄入，未經(jīng)旺旺英語(yǔ)同意，不得轉(zhuǎn)載Unit1ProjectReptingTenseReviewFocus:Twocolleaguesdiscussingtheprogressofamarketingcampaign1.Listening1.1InfmationtransferListentothedialogueinwhichtwocolleaguesdiscusstheprogressofa

2、marketingcampaign.Asyoulistencompletethekeyftheprojectplannerbelow.請(qǐng)見(jiàn)附圖111.2CommunicationInthelisteningextractthespeakershadaclearlydefinedrelationshipbosssubdinate.Whatmadethissoclear2.PresentationInthedialoguethespeake

3、rsusedarangeoftensestotalkaboutdifferentevents:lThePastSimplelThePresentPerfectlThePresentSimplelThePresentContinuouslFuturefmswith‘will’‘goingto’.Wecanpositionthetenseusageonatimecontinuum:請(qǐng)見(jiàn)附圖12Lookindetailathowthesete

4、nsesareused:2.1ThePastSimpleThistensecanbeusedtodescribeastateaneventaseriesofeventswhichtookplaceclearlyinthepast.A:OKlet’sgobacktotheiginalplanseewherewehavegotto.ThepreliminarymarkettestwasduetostartlastSeptemberistha

5、trightB:Yesthat’sright.WesetupasmallscaletrialintheNth.Weranthemarkettestf2monthsuntilthedleofNovember.A:whatweretheresultslikeB:Veryencouraging.Salesreachedtheirtargetgenerallyconsumerreactionwasgood.A:Sowhatwasthenexts

6、tepB:Wellasyouknowtheplanwastomovetoanationallaunchfairlyquickly.WehadplannedJanuarythisyearfamajTVadvertisingcampaign.A:Sowhat’sgonewrongB:Basicallywe’vehadproblemsinproduction.Itseemsthatscalingupproductionfanationalla

7、unchhasbeenmuchmedifficultthanexpected.A:That’sridiculous.Wehadnoproblemswithproductionduringthetestmarketphase.B:Iknowbutthatwasonamuchsmallerscale.Itseemsthatthey’verunintodifficultieswiththetoolingfthemachinesyou’llha

8、vetotalktoBrianaboutthat.A:Idon’twanttotalktoBrian.Iwantyoutotellmewherewest.B:Ofcourse.WenowhavealaunchdatefearlynextmonthMay5th.TheTVadvertisingwillstarttheweekendbefeon2ndMay.Atthemomentwe’rewkingonsomenewpromotionlit

9、eraturewhichwillbeusedintheshops.A:Ithoughtyoufinishedthatagesago.B:Yesthat’strue.Butbecauseofthedelayonthelaunchdatewe’rehavingtoupdateit.A:Isee.B:Sobesidesthelaunchadvertisingpromotioncampaignwearegoingtoholdbothnation

10、allocalpressconferencessothatwemaximisethemediacoverageduringthelaunchphase.A:WhenaretheyduetotakeplaceB:Nextweekactuallyon15th16thApril.A:RightImustgonowbutkeepmeuptodatewithdevelopments.B:Icertainlywill.3.Controlledpra

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