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1、writingwritingtechniquestechniquesffcovercoverletterslettersadvertsadvertsbrochuresbrochuressalessalesliteratureliteraturereptsreptswebsitewebsitesearchsearchSearchWritinglettersreptsnotesothercommunicationsareimptantski

2、llsfbusinesspersonallife.Goodlettershelptogetresultswherepolettersfail.Peoplejudgeothersonthequalityoftheirwritingsoitshelpfultowritewell.Herearesomesimpletipsfwritingletterscommunicationsofallsts.Generallywhateveryouare

3、writinggettothemainpointquicklysimply.Avoidlengthypreambles.Dontspendagessettingthesceneexplainingthebackgroundetc.Ifyouaresellingpromotingproposingsomethingyoumustidentifythemainissue(ifsellingthestrongestuniqueperceive

4、dbenefit)makethatthesolefocus.Introducingotherpointsdistractsconfusesthereader.Uselanguagethatyourreaderuses.Ifyouwantcluesastowhatthismightbeimaginethenewspapertheyreadlimityourvocabularytothatfoundinthenewspaper.Usingt

5、hereaderslanguageideallyextendstospellingfUSEnglishUKEnglish.ItsdifficultonthiswebpageothercommunicationsdesignedfmixedaudiencesbutwhenpossibleinyourownwkacknowledgethatUSUKEnglishareslightlydifferent.Notablywdswhichendi

6、nIZEinUSEnglishcanquiteproperlybespelledISEinEnglishfexample:ganiseganizespecialisespecializeetc.SimilarlymanywdsendinginOURinUKEnglisharespelledinUSEnglishfexamplefavourfavhumourhumcolourcoletc.Avoidobviousgrammaticaler

7、rsespeciallyingsingleapostropheswhereincrectwhichirritatesmanypeoplewhichisseenbysometoindicateapoeducation.useofapostrophesismelikelytobepreferredseenascrectwheretheabbreviationcontainsperiodssuchasM.P.sPh.D.salthoughin

8、generaltheuseofperiodsapostrophesinabbreviationsisbecominglesspopulartherefeagainisprobablybestavoided.Insinglecasecommunications(allcapitalsnocapitalswhichisincreasinglypopularinemailstexts)omittingapostrophesinpluralis

9、edabbreviationscancauseconfusionsofmssuchcdsCDSshouldbeavoidedifpossiblealthoughthecrectpunctuationinthiscontextisanyonesguess.Grammaticalruleschangemuchslowerthanreallife.Otherpluralabbreviationsshtenedwdssuchasphotos(p

10、hotographs)mics(microphones)couldtechnicallystillbeshownasphotosmicsreflectingoldertraditionaluseoftheapostropheinabbreviatedwdsbutthesedaysthisisgenerallyconsideredtobeincrect.Theuseofapostrophesinnumberssuchas1980sover

11、50sisalsolesspopularthanagenerationagowhilstoptionalapostrophesinnumbersareincreasinglyregardedasincrectsothesaferpreferredfmsftheexamplesshownare1980sover50s.Theuseofapostrophesisstillpreferredfpluralisingshtwdswhichdon

12、otgenerallyhaveapluralfmsuchasinthestatement:therearemexsthanysdosdonts.Thelastexamplemakesfaparticularlyconfusingfmisanothercommonspokentermthatsprobablybestavoidedputtinginprintinanystoffmalcommunication(becauseevenify

13、ougetitrighttheresagoodchancethatthereaderwillthinkitwronganyway..)Asidefromthesaferecommendationabovetogenerallyrestrictapostrophestomissingletterspossessivewdsifindoubttrytoseewhatrulesthereadertheaudienceusesfsuchthin

14、gsinbrochuresonwebsitesetc.thenunlesstheyarepatentlydaftmatchtheirgrammaticalpreferencesaccdingly.Useshtsentences.Methanfifteenwdsinasentencereducestheclarityofthemeaning.Afterdraftingyourcommunicationseekoutcommassrepla

15、cewithfullstops.Writeasyouwouldspeakbutensureitsgrammaticallycrect.Donttrytobefmal.Dontuseoldfashionedfiguresofspeech.Avoidtheundersignedafementionedourselvesyourgoodselvessimilarnonsense.Youshouldshowthatyourelivinginth

16、esamecenturyasthereader.Astohowinfmaltobefexamplewritingmuchlikenmaleverydayspeech(fexampleIdyoudweve)bearinmindthatsomeolderpeopleyoungerpeoplewhohaveinheritedtraditionalviewscouldreactlessfavourablytoawritingstylewhich

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