日本動(dòng)漫產(chǎn)業(yè)趨勢(shì)【外文翻譯】

1、1本科畢業(yè)論文外文本科畢業(yè)論文外文外文題目：外文題目：JapanAnimationIndustryTrends出處：處：CnellUniversityJohnsonGraduateSchoolofManagement作者：者：JapaneseEconomyDivision原文：文：JapanAnimationIndustryTrendsJapaneseEconomyDivisionABSTRACTJapaneseanimationisi

2、nthespotlightnotonlyinJapanbutoverseasaswell.AanexpingdomesticmarketffilmstelevisionvideosJapaneseanimationfilmproducershavealsobeenturningtheireyestowardoverseasmarkets.Atthesametimenewdevelopmentshavebeenseenintermsofd

3、iversifiedfundingmethodsffilmproduction.AgainstthisbackgroundtheJapaneseanimationindustryiswkinghardtodealwithshtagesincertainhumanresourceskillsreductionsindomesticfilmproductionsitesthechallengeofexpingoperationsoverse

4、as.1.MarketOverviewJapaneseAnimationMarketin2004.ThetalkoftheJapananimationmarketin2004wasStudioGhibli’ssmashhitHowl’sMovingCastlethestudio’sfirstnewreleaseinthreeyearswhichopenedinNovember.DirectHayaoMiyazaki’swkexceede

5、d10millionviewersinjust44daysfasterthananymovieinJapan.Itspopularitycontinuedthereafterwithviewersrisingto14.23millionasofMarch82005breakingthemarksetbyMiyazaki’sPrincessMononokeplacingitnumbertwoinJapanesefilmhisty.Theq

6、uestionnowishowcloseitwillgettoJapan’salltimerecdof23.5millionsetbySpiritedAway.Howl’sMovingCastlehasalsobeenshowninSouthKeaothercountriesincluding60citiesacrosstheU.S.beginninginJune2005.MarketEnvironment.Japaneseanimat

7、ion(“anime”)hasbeenacclaimedwldwidefitsiginalJapan3inDVDfmin2002.Thelackofthisstofhitledtomarketcontractionin2003butsalesareestimatedtohavegrownin2004duetothesuccessofHowl’sMovingCastle.Themarketfanimecontentincludingact

8、erlicensingmerchisingsellingrightstouseacterimagesonotherproductsthesaleofactertoysisestimatedtobewthabouttwotrillionyen.3.IndustryStructureprovidesasimpledeionoftheanimeindustry’sstructure.Thediagrambelowisanactualexamp

9、leoftelevisionanimationingeneral.OfcoursecircumstancescanvaryfeachTVprogramfilmespeciallyintheplanningstage.Televisionstationsadagenciestoycompaniesanimeproductionhousesfmproductionconstiumstoundertakejointplanning.Toyco

10、mpaniesjoinatthispointbecausetheyareindispensabletothesecondaryuseofactersinthecaseofTVanime.Actualproductionisundertakenbyaprimecontractsupptedbynumeroussubcontractsineveryphaseofproduction.Statisticsregardinganimespeci

11、alistsentrepreneursinvolvedwithanimeemployersareunclearbuttherearesaidtobearound430animeproductionhousesinJapan.Ofthese26461.4%areconcentratedinTokyo’s23centralwardswithNerimaSuginamiaccountingfparticularlyhighpercentage

12、s.EnterprisesthatprimarilyproducefeatureanimeftheaterreleasearetheexceptionasmostanimeproductioncompaniesproducefTV.Financingftheanimeindustryisdiversifying.Contentsuchasanimewaspreviouslyconsideredunabletoofferanyguaran

13、teessobackupfinancingwasdifficulttoobtain.In2004howeverJapan’sfirstanimefundwasfoundedbyGonzoJapanDigitalContentsRakutenSecuritiesJETSecuritiesin2005JapanDigitalContentstheganizationfSmall&MediumEnterprisesRegionalInnova

14、tionanindependentgovernmentagencypooled500millionyeneachtostartaninvestmentfinancingfundfcontentproduction.AlsothebankingindustryhasaltereditscomparativelyconservativestanceMizuhoBankisnowaggressivelyextendingfinancingto

15、contentcreats.Additionallytheproductionconstiumsystemoffundingprocurementhasalsogainedfav.Thisisbecauseeachofthemainplayerscooperatesfinanciallytosplittherisk.ThishasalreadywkedwellincasessuchasSpiritedAwayInnocence.Dive