經(jīng)濟專業(yè)技術(shù)資格考試-工商管理專業(yè)知識與實務(wù)知識點匯總(中級)

1、目錄第1部分企業(yè)戰(zhàn)略與經(jīng)營決策.............................................................................................................................................................................................................

2、...................51.1企業(yè)戰(zhàn)略環(huán)境分析.....................................................................................................................................................51.1.1企業(yè)戰(zhàn)略管理概述..........................

3、...............................................................................................................................51.1.2宏觀環(huán)境分析.................................................................................

4、...............................................................................61.1.3行業(yè)環(huán)境分析.................................................................................................................................

5、...............................71.1.4企業(yè)內(nèi)部環(huán)境分析.........................................................................................................................................................71.2企業(yè)戰(zhàn)略選擇............

6、.................................................................................................................................................91.2.1基本競爭戰(zhàn)略...............................................................

7、.................................................................................................91.2.2企業(yè)總體戰(zhàn)略...............................................................................................................

8、...............................................101.2.3戰(zhàn)略選擇..................................................................................................................................................................

9、....111.3企業(yè)戰(zhàn)略的制定、實施和控制................................................................................................................................121.3.1企業(yè)戰(zhàn)略的制定........................................................

10、...................................................................................................121.3.2企業(yè)戰(zhàn)略的實施...........................................................................................................

11、................................................121.3.3企業(yè)戰(zhàn)略的控制...........................................................................................................................................................131

12、.4企業(yè)經(jīng)營決策過程...................................................................................................................................................141.4.1企業(yè)經(jīng)營決策概述................................................

13、.......................................................................................................141.4.2企業(yè)經(jīng)營決策過程......................................................................................................

14、.................................................151.4.3企業(yè)經(jīng)營決策影響因素...............................................................................................................................................151.5企業(yè)經(jīng)營決策

15、方法...................................................................................................................................................161.5.1定性決策方法..........................................................

16、....................................................................................................161.5.2定量決策方法...........................................................................................................

17、...................................................16第一章：案例分析題匯總............................................................................................................................................................

18、......................................................................................1919第2部分公司法人治理結(jié)構(gòu)......................................................................................................................

19、..............................................................................................................21212.1企業(yè)領(lǐng)導(dǎo)體制及其發(fā)展.............................................................................................

20、..............................................212.1.1企業(yè)領(lǐng)導(dǎo)體制的內(nèi)涵和作用.......................................................................................................................................212.1.2現(xiàn)代企業(yè)領(lǐng)導(dǎo)體制的基本構(gòu)成

21、...................................................................................................................................212.2公司所有者與經(jīng)營者...........................................................................

22、....................................................................222.2.1公司所有者............................................................................................................................................

23、......................222.2.2公司經(jīng)營者..................................................................................................................................................................232.2.3所有者與經(jīng)營者的關(guān)系.......

24、........................................................................................................................................242.3股東機構(gòu)...........................................................................

25、.......................................................................................242.3.1股東概述..........................................................................................................................

26、............................................242.3.2有限責(zé)任公司的股東會...............................................................................................................................................252.3.3股份有限公司的股東

27、大會...........................................................................................................................................262.3.4國有獨資公司的權(quán)力機構(gòu).............................................................

28、..............................................................................272.4董事會......................................................................................................................................

29、................................272.4.1董事會制度..................................................................................................................................................................272.4.2有限責(zé)任公司的

30、董事會...............................................................................................................................................282.4.3股份有限公司的董事會.........................................................

31、......................................................................................292.4.4國有獨資公司的董事會.....................................................................................................................

32、..........................30第5部分第五章物流管理.....................................................................................................................................................................................

33、...................................................47475.1第一節(jié)物流管理概述.............................................................................................................................................475.1.1一物流及物

34、流管理的概念.....................................................................................................................................475.1.2二、物流活動的功能要素...............................................................

35、............................................................................475.1.3三、企業(yè)物流...................................................................................................................................

36、...........................475.2第二節(jié)供應(yīng)物流管理...........................................................................................................................................485.2.1一、供應(yīng)物流概述.........................

37、..............................................................................................................................485.2.2二、采購決策.................................................................................

38、.............................................................................485.2.3三、供應(yīng)存貨的庫存控制.............................................................................................................................

39、..............495.2.4四、準(zhǔn)時制采購...........................................................................................................................................................495.3第三節(jié)生產(chǎn)物流管理.......................

40、........................................................................................................................495.3.1一、生產(chǎn)物流概述.....................................................................................

41、................................................................495.3.2二、準(zhǔn)時制生產(chǎn)（JIT）.........................................................................................................................................

42、...495.4第四節(jié)銷售物流管理.............................................................................................................................................505.4.1一、銷售物流概述...............................................

43、......................................................................................................505.4.2二、分銷需求計劃（DRP）..................................................................................................

44、....................................505.5第五節(jié)回收物流與廢棄物流管理..........................................................................................................................505.5.1一、物流循環(huán)過程............................

45、.........................................................................................................................505.5.2二、回收物流與廢棄物流的概念..............................................................................

46、...............................................505.5.3三、回收物流與廢棄物流的特點.............................................................................................................................515.5.4四回收物流與廢棄物流的物流方式.....

47、..................................................................................................................51第6部分第六章技術(shù)創(chuàng)新管理...........................................................................................

48、.............................................................................................................................52526.1第一節(jié)技術(shù)創(chuàng)新含義、類型與過程.........................................................................

49、............................................526.1.1一、技術(shù)創(chuàng)新的含義...................................................................................................................................................526.1.2二、技術(shù)創(chuàng)新

50、類型.......................................................................................................................................................536.1.3三、技術(shù)創(chuàng)新的過程...................................................

51、................................................................................................546.2第二節(jié)技術(shù)創(chuàng)新組織與管理...........................................................................................................

52、.....................566.2.1一、技術(shù)創(chuàng)新與企業(yè)組織結(jié)構(gòu)的互動.......................................................................................................................566.2.2二、企業(yè)內(nèi)部的技術(shù)創(chuàng)新組織模式...................................

53、........................................................................................566.2.3三、企業(yè)外部的技術(shù)創(chuàng)新組織模式..............................................................................................................

54、.............576.2.4四、企業(yè)R&D管理.....................................................................................................................................................586.3第三節(jié)技術(shù)轉(zhuǎn)移與技術(shù)交易.........................

55、.......................................................................................................596.3.1一、技術(shù)轉(zhuǎn)移概述......................................................................................................

56、.................................................596.3.2二、技術(shù)交易..............................................................................................................................................................

57、616.3.3三、國際技術(shù)貿(mào)易.......................................................................................................................................................616.4第四節(jié)技術(shù)創(chuàng)新與知識產(chǎn)權(quán)管理...................................

58、......................................................................................636.4.1一、企業(yè)技術(shù)創(chuàng)新與知識產(chǎn)權(quán)保護(hù)................................................................................................................

59、...........636.4.2二、技術(shù)合同的類型...................................................................................................................................................646.4.3三、技術(shù)合同管理...............................

60、........................................................................................................................65第7部分第七章人力資源規(guī)劃與薪酬管理................................................................................

61、................................................................................................66667.1第一節(jié)人力資源規(guī)劃............................................................................................................

62、...............................667.1.1一、人力資源規(guī)劃的含義與內(nèi)容...............................................................................................................................667.1.2二、人力資源規(guī)劃的制訂程序.....................

63、..............................................................................................................667.1.3三、人力資源需求與供給預(yù)測..........................................................................................

64、.........................................667.2第二節(jié)員工招聘...................................................................................................................................................687.2.1一、員工招聘的含義、作用與