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1、上海交通大學(xué)碩士學(xué)位論文基于Web2.0的網(wǎng)絡(luò)交易平臺研究與實現(xiàn)姓名:林波申請學(xué)位級別:碩士專業(yè):軟件工程指導(dǎo)教師:肖雙九;薛梅200806012 STUDY AND IMPLEMENTATION OF NETWORKED C2C ELECTRONIC COMMERCE TRANSACTION PLATFORM BASED ON WEB2.0 ABSTRACT Since the coinage and introduction of
2、 Web2.0, the wide application of the technologies and ideas derived from it has become a consistently advancing research subject. On the other hand, C2C Electronic Commerce is not only a certain result of the increasingl
3、y mature growth of Internet but also the support of it. Therefore, it is inevitable that the development of Web2.0 will inflect and reform the development trend and business model of C2C Electronic Commerce, which furthe
4、r promotes it to a brand-new development stage. It is of great importance and shows bright prospect to study how to apply technologies and ideas of Web2.0 to C2C Electronic Commerce Website’s construction. Based on an in
5、-depth study on concepts, features, current development status of Web2.0 and characteristics of domestic customers’ purchase behavior, the thesis presents the concept and approaches on how to apply Web2.0 to C2C Electron
6、ic website with detail explanation and contributes elaborate analysis about its influence and notable points during the application. Enlightened by the application of Web2.0’s technologies and ideas in others fields of I
7、nternet, the author found out a feasible solution by associating Web2.0 with functions already available on C2C Electronic Commerce websites. With our approaches, constructors of C2C Electronic Commerce website may take
8、advantage of Web2.0 by adding 4 modules to the websites, including RSS Channel Subscription Module, Tag Searching Process Module, Credit Score Module and Personal Management Module. An all-around introduction about the f
9、unction design and flow layout is also included in the thesis. Meanwhile, to satisfy actual function demands on C2C Electronic Commerce websites, the author lists corresponding solutions to improve core technologies of s
10、ome of the modules. A constructive optimized credit score module is presented in the thesis, which is based on three measurement items which are respectively feedback score from credit score, credit of users to be scored
11、 and the sum involved in a single transaction. The following the main achievements of the thesis: Providing an elaborate introduction about concepts, features and current development status of Web2.0 and C2C Electronic
12、Commerce Website and coming out with the idea to apply Web2.0’s technologies and ideas to electronic commerce, which will promote the latter one into the era of EC2.0. Besides, the author contributes great efforts to int
13、roducing basic ideas included in C2C Electronic Commerce 2.0. Based on an in-depth research and analysis on features of domestic customers’ purchase behavior at current stage, the author states feasible and out-of-box te
14、chnologies and ideas of Web2.0 which are applicable to construction of C2C Electronic Commerce, and carries out a detailed feasibility analysis and requirement analysis. Bringing forward the overall framework and detaile
15、d module design of the networked C2C Electronic Commerce transaction platform based on Web2.0. Enlightened by functions already available on C2C Electronic Commerce websites, the author found out a feasible solution to a
16、dopt Web2.0’s technologies and ideas into actual usage. Besides, feature design and flow layout of the newly added modules are explained elaborately, which is helpful to construct a networked C2C Electronic Commerce tran
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