新技術(shù)對(duì)體育電視影響的研究.pdf

1、目 錄^ 及 . 丨A b stra c t Ill、 I I L i, ' i 1<) 蟣 究 紋 起 丨( 一) 文 獻(xiàn) 6述 2( 二）丨 矸究 方法 5.、 體育 屯視 的發(fā) 展 ro榪 6( 一 ）體育 屯視 的界定 6( 二）體 育 屯視 的起源 7(二 ）中國(guó)休育 電視 發(fā)展概 況 9— 」 :、 歷 史 屯人 新技 術(shù) 的應(yīng) W12( ‘ ) 畫 面 方 面 13(

2、 — — ： ) 盧 音 方 面 15( I ) 信 號(hào)方 面 20( 四 ）其 他 方 面 2 7四 、 新技 術(shù) 對(duì) 體 育 電視 的 影 響 30(-- ) 新技術(shù) 對(duì) 體 育 電視 的 影 響 30(二 ）新技術(shù) 對(duì) 受 眾 帶 米 的 影 響 32( 二 ）新技 術(shù) 對(duì) 體 肓帶 來(lái) 的 影 響 323 4S i Si 36A b str a c tT he em er gi ng of Sp

3、ort s T V notonl y i ncreased i nt crcsti ngness andrecreati onaluse of t el evi si on program ,butal so hel ped t o di ssem i nat esporti ng events.T ake a broad vi ew of now adays'sports ci rcl e,al lof t hos

4、ebri ght estsport s stars,eye-catchi ng bi g ti m e fi ghtand popul arcl assi csaredualem bodi m ents of t he perf ectcom bi nati on of sportsand t el evi si on,thei r i nt eracti on,as w el las the com m erci alval ue

5、and the recreati onalval ue generated f rom the com bi nati on.In t he presentSports T V ,t hetransm i t t i ng of sports events takes account s for a l arge proporti on.I ti ssai d t hatthese program s i s det erm i ni

6、 ng t he devel opm entof t he w hol eSport s t el evi si on i n a cert ai n degr ee.A m ong the m ajor sports event s,t hel i ve tel ecastof i nd i vi dualsports i s a k i nd o f transm i ssi on m ode w h i ch canbroa

7、dcastthe sound and vi si on on the spotas w el las the oralreportandcom m ent ary of t he hostor t he narrat or w hi l e t he sport s m at ch i sadvanci ng.T hi s st yl e of broadcasti ng can no doubtat t ractthe audi e

8、ncesw i t h i ts i ntense li veness and sense of parti ci pati on.I t' s a ki nd of coveri ngthatm ostrefl ects the essenti alattri butes of T V ,and i s now becom i ng thebestw ay forpeopl e to know aboutt he

9、 w orl d' s l atestt rends accuratel y andti m el y.T herefore,thi s arti cl e w i llchoose the l i ve tel ecastof sports eventon t he Sport s T V as the speci fi c research object.T he l i ve tel ecastof sp

10、ort s events i s devel opi ng around a seri es ofl arge-scal e sporti ng event s.D uri ng t he pastfew decades,t he proj ectofl i ve broadcasti ng of sporti ng events had been devel opi ng i nt o atrem endous i ndustri

11、alsyst em .A s t he pri ce of the broadcasti ng ri ghtgoesup,t he M edi a i s gradual l y al l yi ng i tsel f to sport s or gani zati ons.T oi m prove on the broadcastrevenue,l ots of sport s organi zati ons arebui l di

12、 ng t hei row n T V st ati on one aft er anot her.T he m ajor M edi asareal so put ti ng to use l ots of new techni ques to prom ote l i ve tel ecastser vi cel evel.T hrough the above w ays,t he i ndustri ali zati o