食品公司創(chuàng)業(yè)計劃書

1、食品公司創(chuàng)業(yè)計劃書食品公司創(chuàng)業(yè)計劃書精品資料wd文檔可編輯修改歡迎下載交流食品公司創(chuàng)業(yè)計劃書5.3.1主打專精......................................................285.3.2重點滲透......................................................295.3.3外腦的介入..................................

2、..................295.4技術描述............................................................295.5產品定價............................................................315.6新產品研發(fā)......................................................

3、....315.7企業(yè)價值文化........................................................32六、市場預測................................................................336.1市場預測方式........................................................336.2市場環(huán)境分

4、析........................................................336.2.1國外食品行業(yè)現(xiàn)狀分析..........................................336.2.2我國食品行業(yè)現(xiàn)狀..............................................346.3影響食品行業(yè)的發(fā)展因素...........................

5、...................356.3.1有利因素......................................................356.3.2不利因素......................................................356.4主要競爭對手的SWOT分析.............................................376.4.1、

6、優(yōu)勢.........................................................376.4.2、劣勢.........................................................38七、市場營銷組合............................................................397.1產品策略...............

7、.............................................397.2營銷的隊伍與管理....................................................397.2.1管理的現(xiàn)狀：..................................................397.2.2管理的策略：..................................

8、................407.3價格策略............................................................437.4直銷渠道............................................................447.5促銷策略.........................................................

9、...467.6主要影響因素........................................................48八、生產管理計劃............................................................508.1原料供應............................................................508.2技術人員與廠

10、房選址、布局............................................508.3生產工藝............................................................518.4生產規(guī)模、產品過渡..................................................528.5質量管理............................

11、................................538.6包裝運輸............................................................53九、財務規(guī)劃................................................................549.1編制財務計劃的作用.................................

12、.................549.2創(chuàng)業(yè)計劃書的假設條件................................................559.2.1資金需求..........................................................559.2.2資金投入計劃..................................................559.3資金的

13、來源與使用....................................................569.4具體的財務規(guī)劃......................................................569.5財務分析說明........................................................579.6.財務假設....................