商務(wù)英語(yǔ)2-unit 1 self-test-國(guó)開(kāi)04010-參考資料

1、商務(wù)英語(yǔ)2Unit1Selftest國(guó)開(kāi)04010參考資料請(qǐng)認(rèn)真閱讀一下說(shuō)明然后下載：學(xué)校每學(xué)期有可能都要更換題庫(kù)！請(qǐng)仔細(xì)核對(duì)是不是您需要的題目再下載?。。?！本文檔的說(shuō)明：下載完本文檔后，請(qǐng)用WD或WPS打開(kāi)，然后按CTRLF在題庫(kù)中逐一搜索每一道題的答案，預(yù)祝您取得好成績(jī)金！由金鋤頭賬號(hào)：qq號(hào)1072066377電大奧鵬助學(xué)團(tuán)隊(duì)獨(dú)家整理！僅在金鋤頭網(wǎng)上傳!第1題—ithinkwecanusetwomekindsofmediatoge

2、therinanadvertisingcampaign.—A.It’strue.Twoisalwaysbetterthanone.B.That’squiteright.Wecanattractmepeople.C.It’sgreatidea.Weneedtoputinmemoneythen.正確答案是：That’squiteright.Wecanattractmepeople.第2題—mningdaniel.todayi’dliketo

3、discussthepromotionaleventsofourproductswithyou.—A.HiIagreewithwhatyouhavejustsaid.B.GoodmningKevin.Nicetomeetyoutoo.C.Ok.Ithinkweshoulddrawupathoughplanfirst.正確答案是：Ok.Ithinkweshoulddrawupathoughplanfirst.第3題—uhithinkonl

4、ineshoppingisverytimeconsuming.—A.WhydoyouwanttowaitshopinalonglineB.Isomewhatagreewithyoubutnotcompletely.C.Thankyoufyourtimetobewithmeftheweekend.正確答案是：Isomewhatagreewithyoubutnotcompletely.第4題—asyouknowi’mnotquitefami

5、liarwithhowtoshoponline.—it’sapieceofcake!i’llshowyouhowtodoit.A.Firstofallyoushouldfindagoodecommercesite.B.Nextaddtheitemsinyourshoppingcartplacetheder.C.Thencomparethepricesfeaturesofthegoodsyoulike.正確答案是：Firstofallyo

6、ushouldfindagoodecommercesite.第5題—great!maybefromnowonishouldtrytobuygoodsonline.—A.Ithinkyouneedtobealittlebitslower.B.That’sallright.Whatever!C.WhynotGoahead.Justgiveitatry.正確答案是：WhynotGoahead.Justgiveitatry.第6題iknowpe

7、rsonalsellingisalsoaveryeffectivetoolfbuilding______buyers’confidence.A.to4.Therushtobuyfromonlineshopshasdemonstratedagrowingconsumeracceptanceofonlinemarketing.正確答案是：BA.消費(fèi)者涌向網(wǎng)店購(gòu)物的行為已經(jīng)表現(xiàn)出了網(wǎng)絡(luò)營(yíng)銷的不斷增長(zhǎng)。B.消費(fèi)者的網(wǎng)購(gòu)熱潮說(shuō)明越來(lái)越多的消費(fèi)者接

8、受網(wǎng)絡(luò)營(yíng)銷。C.消費(fèi)者搶購(gòu)網(wǎng)店顯示出他們非常接受日益增長(zhǎng)的網(wǎng)絡(luò)營(yíng)銷。5.Onlinemarketingsavestimecanbedeliveredanytimeanywhere.正確答案是：CA.線上銷售搶回了時(shí)間，可以在任何時(shí)間快遞到任何地點(diǎn)。B.在線營(yíng)銷節(jié)省時(shí)間，可以隨時(shí)隨地發(fā)送快遞。C.在線營(yíng)銷節(jié)約時(shí)間，可以隨時(shí)隨地傳輸信息。第12題二、閱讀理解：閱讀下面的短文，根據(jù)文章內(nèi)容從A、B、C三個(gè)選項(xiàng)中選出一個(gè)最佳選項(xiàng)。Develop

9、mentofOnlineMarketingWiththeintroductionoftheIntertherecamemanychangestothewayacompanymightcarryoutamarketingstrategy.Abouttenyearsagoweshoppedonlyatlocalstesinthemarketplaceusingcash.Nowanewwldhasbeenopeneduptopeoplearo

10、undtheglobethroughtheWldWideWeb.Weareabletobrowsethefanciestshopsinthewldfromhome“virtually”thatis.ThetechnologyofsecuretransactionsontheWebhasgreatlyimprovedtherushtobuyfromonlineshopshasdemonstratedagrowingconsumeracce

11、ptanceofonlinemarketing.Increasinglyonlinemarketingisnolongerjustanoption.Itisanecessity.Onlinemarketingisanelectronicallybasedindustry.InshtitreferstotheconductingofbusinessthroughtheInter.Itisawayofbuyingsellinggoodsse

12、rvicesnegotiatingtradethroughdigitalcommunications.Onlinemarketingallowsbusinessestoreachawidermarketwhilecuttingcostssavingtimeeliminatingtonsofpaperwk.Mostonlineretailersaskthecustomerstopaywithacreditcard.Regularbuyer

13、sareissuedelectronicdigitalsignatureswhichareprotectedbypasswdsenablingthemtotransactbusinesssecurelyviaInter.OnlinemarketingisstillinitsearlystagesasproblemssuchashowtodealwithcreditcardfraudontheInterstillhavetobedealt

14、with.Butitsfuturelooksrosy.Withthedevelopmentofcomputertechnologyecommercewillinevitablybecomea“must”inoureverydaylives.Thereisnodoubtecommercehascomeofage.1.__________changedthewayacompanymightcarryoutamarketingstrategy