IT技術(shù)服務(wù)公司經(jīng)營策略分析.pdf

1、北京郵電大學(xué)碩士學(xué)位論文IT技術(shù)服務(wù)公司經(jīng)營策略分析姓名：彭遠(yuǎn)申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：工商管理指導(dǎo)教師：賈懷京20070301TheITtechniqueservicecompanyconductsstrategyanalysisSummaryThistexttriesanusagemanagementtolearnknowledge，afewaspectsdiscussthemanagementdevelopmentoftheITte

2、chniqueservicecompanysffategyfromthefollowingTheITsoftwaredevelopmenthashi曲devotion，hjghrisk，highproduce，studyaperiodtogrow，involvedevelopmentpers‘onnelmuchetccharacteristics，thesoftwareproductdevelopmentneedstoturnadeve

3、lopmentwithindustrytocombinetogether，havingacertaindifficultyandthechallengeEstablishingtheITtechniqueservicecompanyconductsadevelopmentstrategy，findingoutthemarketfixedpositionofcompany，scoopingouttomakeuseofoneselfadva

4、ntagewelltothecomp—any，strengtheningacorecompetitionability，havingcertainrealisticmeaningThistextisfromtheITindustryrealmcompetetiontheenvironmentanalysiscommence，usagePESTanalysismethod，SWOTanalysismethod，combinationana

5、lysismethod’setcisvariousmeanses，analyticalprofession(politicseconomy，socialculture，technique)environment，rival，theassuranceinfluencesthecompetitionabilityofthecoreofcompanyandcompetesakeyfactor，combiningtheITtechniquese

6、rvicecompanyofoneselfmanagementability，putforwardconductingastrategyprojectPutforward2kindstodevelopastrategicprojecttotallyinthetext，respectivelyis：1Dependononeselfrealstrenght，developstrategyjndependently；2Withhavereal

7、streng。htITthedevelopmentcompanytocarryonthecooperationstrategyofma—rket，product，serviceoutletPasstocarryonapplicability，possibilityandacceptabilityevaluationtotwokindsofabovementionedprojects，makeuseoflayeranalysisameth

8、odtocarryonprojectsieving，endcertainproject2(namelywithhaverealstrengthITthedevelopmentcompanytocarryonthecooperationstrategyofmarket，product，serviceoutlet)isthesuperiorprojectKEYWORDS：Informationindustry，ITtechnique，ser