xx商務(wù)酒店項目商業(yè)計劃書

1、商業(yè)計劃書項目名稱目名稱XXXX商務(wù)酒店酒店項目單位地址電話傳真電子郵件聯(lián)系人目錄第3頁共49頁7.4.銷售渠道......................................................................................................................................287.4.1.直接渠道..................

2、.........................................................................................................287.4.2.間接渠道.......................................................................................................

3、....................297.5.公關(guān)宣傳策略..............................................................................................................................297.6.銷售激勵制度..................................................

4、............................................................................318.營運和管理.......................................................................................................................................

5、......318.1.基本業(yè)務(wù)流程..............................................................................................................................318.2.機構(gòu)設(shè)置..................................................................

6、....................................................................348.3.人員配備......................................................................................................................................358.4.管理

7、團隊......................................................................................................................................368.5.遵循的標(biāo)準(zhǔn).........................................................................

8、.........................................................369.投資與財務(wù)評價.....................................................................................................................................369.1.項目實施計劃進度.....

9、.................................................................................................................369.2.投資估算.................................................................................................

10、.....................................369.3.收入、成本費用及利潤預(yù)測.......................................................................................................379.3.1.住宿收入預(yù)測................................................

11、...................................................................379.3.2.餐飲收入預(yù)測...................................................................................................................399.3.3.物業(yè)租賃收入預(yù)測........

12、...................................................................................................399.3.4.總收入預(yù)測............................................................................................................

13、...........409.3.5.成本費用預(yù)測...................................................................................................................409.3.5.利潤預(yù)測....................................................................

14、.......................................................409.4.現(xiàn)金流量預(yù)測..............................................................................................................................419.5.財務(wù)評價.................

15、.....................................................................................................................4110.風(fēng)險與對策分析...........................................................................................

16、........................................4310.1.風(fēng)險............................................................................................................................................4310.1.1.客源影響帶來的風(fēng)險.............

17、........................................................................................4310.1.2.人力資源風(fēng)險.................................................................................................................4310

18、.1.3.市場競爭風(fēng)險.................................................................................................................4310.1.4.行業(yè)特點決定的風(fēng)險..............................................................................

19、.......................4310.2.對策............................................................................................................................................4310.2.1.客源影響對策.................................

20、................................................................................4310.2.2.人力資源風(fēng)險對策.........................................................................................................4410.2.3.市場競爭風(fēng)險對策.

21、........................................................................................................4410.2.4.行業(yè)特點風(fēng)險對策...................................................................................................

22、......4411.融資計劃...............................................................................................................................................4411.1.融資資金金額、方式與用途...........................................

23、..........................................................4411.1.1.融資金額.........................................................................................................................4411.1.2.融資方式...............

24、..........................................................................................................4411.1.3.融資資金用途...................................................................................................

25、..............4511.2.公司治理與投資者保護............................................................................................................4512.結(jié)論..........................................................................