簡介：北京交通大學碩士學位論文從方正科技的并購史看中國上市公司并購的發(fā)展姓名黨小博申請學位級別碩士專業(yè)工商管理指導教師張秋生20040201北京交通大學碩士學位論文ABSTRACTTHEDEVELOPMENTOFTHEFOUNDERTECHNOLOGYISVERYREPRESENTATIVEINTHESECURITIESMARKETOFCHINATHEFOUNDERTECHNOLOGYWENTTHROUGHTHEENTIREPROCESSOFCHINESESECURITIESMARKETSCREATIONANDDEVELOPMENTWECANSAYTHEHISTORYOFITSMADEVELOPMENTISANEPITOMEOFCHINESELISTINGCOMPANIESATFIRSTTHETHESISEXHIBITSTHEEVERYONE“CAPITALSTORIES“VIAASERIESOF袱AEVENTSOFTHEANFRACTUOSITYRETROSPECTWHICHWASJOINTEDBEIJINGBYTHEFOUNDERTECHNOLOGYINCLUDING“BOOYONSTORM“UNIVERSITYMERGERYANZHONGCORPORATIONYUXINGANDGAOQINGMERGERFOUNDERTECHNOLOGYETCSECONDLYDESCRIBEANDANALYZETHEEVENTSTHROUGHPERFORMANCESECONOMYLAWENVIRONMENTCAPITALMARKETANDOTHERPOINTSOFVIEWTHEMAINCONTENTSOFTHEANALYSISAREMERGERANDANTIMERGEROFTHEFOUNDERTECHNOLOGYINFORMATIONPROCLAMATIONANDRELEVANTJURISTICPROBLEMSTHEJURISTICPROTECTIONOFTHEMEDIUMANDSMALLINVESTORSTHEFATHERINGOFLISTINGCOMPANIESANDTHEMETHODSOFTHEMERGERETC，ANATOMIZETHESERIESPROBLEMSOFTHEPROCESSWHILEEVALUATINGITSCONTRIBUTIONFORTHEDEVELOPMENTOFCHINESEMATHIRDLYBASEDONTHEEVENTSANALYZETHEDEVELOPMENTANDRELEVANTOFCHINESELISTINGCOMPANIESMAGIVESOMEADVICESFORIMPROVINGINFORMATIONPROCLAMATIONANDTHEFATHERINGOFLISTINGCOMPANIESPROTECTINGMEDIUMANDSMALLINVESTORSMERGERANDANTIMERGERANDALSOMENTIONSOMEOFTHEDEVELOPEDCOUNTRIESEXPERIENCESWHICHAREWORTHTOBEUSEDFORREFERENCEINTHEENDPROSPECTTHEMAOFCHINESELISTINGCOMPANIESKEYWORDSFOUNDERTECHNOLOGYLISTINGCOMPANYDEVELOPMENTOFMA

簡介：中圈分類號密級單位代號11903學號02721228上洛大學碩士學位論文SHANGHALUNIVERSLTY題新中國廣告經(jīng)濟研多目多元化解讀作者學科專業(yè)導師IS劉雪梅廣播電視藝術學金冠軍完成13期2005年5月上海大學文學碩士學位論文ADISSENATIONSUBMITTEDT0SHANGHAIUNIVERSITYFORTHEDEGREEOFMASTERINARTS濟研究整合。對CI和CS的研究經(jīng)歷了“積極引進”和“冷靜思考”兩個階段。而對品牌的研究，則經(jīng)歷了經(jīng)營戰(zhàn)略研究，品牌管理研究等階段。此兩者的發(fā)展推動了整合營銷思想作為一種更深入地營銷理論的全面介入和推廣。廣告在我國的發(fā)展一直受制于體制的制約，這種中國特色給廣‘告經(jīng)濟研究也打上了特殊印記。中國廣告經(jīng)濟研究者們通過其研究成果影響和推動中國廣告體制改革進程。其中，“對傳統(tǒng)廣告經(jīng)營體制的反思”和“對廣告代理制的探討”兩種思想交叉存在，相輔相成。這些研究成果，都推動了廣告經(jīng)濟的發(fā)展。廣告公司一直是廣告活動的直接運作者，廣告公司的發(fā)展隨著廣告經(jīng)濟發(fā)展而發(fā)展，對廣告公司的研究也是廣告經(jīng)濟研究中重要的一部分。未來具有競爭力的廣告公司只有兩種一種是大的，一種是小的。以史為鑒，可以明得失。新中國廣告經(jīng)濟以如此短暫之時間，如此迅猛之速度，取得如此豐厚之成果，其間的經(jīng)驗與得失，值得研究與總結。關鍵詞廣告經(jīng)濟研究、多元化解讀、體制改革、整合營銷II

簡介：中剛分類B搬疆單位代峙1903學號027612鯽上海大學≤固碩士學位論文SHANGHAIUNIVERSITYH_翠翌饕作者一塞焦學科專業(yè)國際貿易導師丑簦墨麴塑完成日期三雯雯垂生垂旦薦。4預測中拉經(jīng)貿關系中可能的機遇，并為了促使雙方關系提供建議和推四本文的創(chuàng)新點實際上秘本上雙方?jīng)]有開展過任何一項就經(jīng)貿關系、貿易和投資問題的研究。而且也沒有任何一個人可以完全了解上述所有的方面。因此，本文就雙方的貿易歷史、貿易障礙和壁壘、雙方各自擁有的優(yōu)勢、雙方的貿易關系作了系統(tǒng)的闡述。同時，本文也看到了雙邊關系好轉的潛力和跡象，并在最后大膽預計了雙邊經(jīng)貿關系的趨勢。最后本文為公共部門和大眾提供了一種信息、理念和指導，如此～來政府部門能夠就經(jīng)貿關系、貿易和投資做出更好的舉動，能夠運用更多的工具來理解這個市場以促進經(jīng)貿關系。五結構安排本文第一章就中國和拉丁美洲之間的經(jīng)貿關系的歷史發(fā)展過程做出闡述。這一章著重闡述、討論和分析了1949年中華人民共和國成立以來5個主要的貿易領域。第二章講述了如何將貿易理論運用到中拇貿易關系中。第二章豐要講的是貿易壁壘、發(fā)展中拉關系的機遇和挑戰(zhàn)。本文的最后一章第四章是中抽關系在貿易、投資和經(jīng)濟整合中所形成的機遇和對未來的預計。

簡介：隧1NZ585理⑧天串大薯碩士學位論文一H■R一■■踵爿薯翻_ILIN■●LI學科專業(yè)工裔管理作者姓名攣淑力指導教師朱秀文教授工甚魯_當工Ⅱ奠≈卜卜盯白2005年12月ABSTRACTTIANJINSMITHKLINEFRENCHQCLABGIVEAEXAMPLEOFTABLETASSAYMEASUREMENTSYMEMANALYSISANDIMPROVEMENT，PROVIDEAREFERENCEFORCURRENTENTERPRISEQUALITYCONTROLTOSCIENTIFICANALYSISMEASUREMENTSYSTEMITDESCRIBESTHEPRINCIPLEOFMEASUREMENTSYSTEMANALYSISINTHISARTICLE，THEPURPOSEISTOEXPLAINTHENECESSARYOFEVALUATINGTHEMEASUREMENTTOOLS，METHODANDPRODUCTSPECIFICATIONBYUFINGMEASUREMENTSYSTEMANALYSISTHEORYTHENIMPLEMENTTHETESTINGMETHOD，PERFECTTHEMEASUREMENTSYSTEMACCORDINGTOTHEANALYSISRESULTDURINGTHEMEASUREMENTSYSTEMANALYSISOFPARTSOFTABLETASSAYTESTINGINTIANJINSMITHKJINEFRENCHQUALITYCONTROL，ANALYZINGTHEMEASUREMENT，CALCULATINGTHEAPPROPRIATERELATEDTOTHESPECIFICATION，CONFNMINGTHEACCURACYOFTESTINGRESULTS，TOJUDGEWHETHERTHETESTINGRESULTSREFLECTTHEACTUALPRODUCTQUALITYEVALUATINGTHETESTINGMETHOD，F(xiàn)INDINGTHEVARIANCEMAINRESOURCE，ASCERTAINHOWTEDUCETHEVARIANCE；BYCHANGINGTHETESTINGMETHOD，USINGNEWMEASURE，TEDUCETHEVARIANCE，ENSURETHEMEASURESCIENTIFIC，REASONABLE，DATAACCURATE，WHICHPROVIDESTRONGLYEVIDENCEFORPRODUCTQUALITYTHECOMPANYGETSMUCHECONOMICBENEFITALSOPROVIDEAREALEXAMPLEFOROTHERPRODUCTMEASUREMENTSYSTEMANALYSISKEYWORDSMEASUREMENTSYSTEMANALYSIS，REPEATABILITYREPRODUCIBILITYVARIANCE，MEASURE

簡介：東南大學碩士學位論文江蘇史福特照明電器有限公司營銷渠道研究姓名李本佳申請學位級別碩士專業(yè)工商管理指導教師李慶華20050501RESEARCH’ONTHEMARKETINGCHANNELOFJIANGSUSFTLIGHTINGEQUIPMENTCO，LTDGRADUATESTUDENTLIBENJIASUPERVISORLIQINGHUASOUTHEASTUNIVERSI睜ABSTRACTWJTHTHESYSTEMICMARKETINGCHANNELMANAGEMENTTHEORY，THEGENEMLSTUDYABOUTSFTMARKETINGCHANNELWASDONEARERTHEANAIYSISOFMARKETINGCHALLLLELOFLIGHTINGINDUSTRYANDIT’SSIGNINCANCETHEPAPERCONSISTSOF6CHAPTERSFIRST，THEBACKGROUNDANDMEAFLINGOFTHESTUDYWASINTRODUCEDINEXORDIURNSECOND，THEINSIDEANDOUTSIDECIRCUMST脅CEOFSFTCOMPAJLYWASA11出YZED，F(xiàn)OREXAMPLEBRIEFINTMDUCTIONOFSFTCOMPANYANDINDUSTLYANALYSISETC【NTERREIATEDPROBIEMOFSFTMARKETINGCHANNEJAILDIT’SSOURCEWASDISCUSSEDINTHETHIRDCH印TELFOUNH，THATHOWTODESIGNMARKETINGCHARULELOFSFTCOMPALLYWASANALYZED，SUCHASMARKETINGCHANNELSTRUCTUREDESJGN、CHOICEOFTHEMARKETINGCHANNELPROJECTSTMCTUREANDCHALLNELMEMBERETCFIFNL，T上1ATHOWTOMANAGESFTCOMPANYMARKETINGCHANNELWASDISCUSSED，SUCHASDEALERASSISTANCE、MOTIVATION、EVALUATION，AFLDMANAGEMENTOFMARKETINGCHANNELCONNICT、LOGISTICANDMEWH01EVIEWPOINTOFMARKETINGCHAMLELFINALLY，ITISPAPERCONCLUSIONANDTHEFOLLOWINGDEVELOPMENTPMSPECTTOSFTCOMPANYTHISPAPERMESTOAPPLYTLLEMANAGEMEMTHEORIESINTOPMCTICE，SUCHASMARKETINGMANAGEMENT、STRATEGYMANAGEMENTANDHUMAJLRESOURCEMAJLAGEMENT，ITALSOKEEPSCLOSEEYESONTHEADVANTAGEOFINTEMETFORUSINGINTOPRACTICE，SYNCHRONOUSIY，RELATJONMARKETING、SUPPLYCHAINMANAGEMENTANDMOTIVATIONTHEORYWEREAPPLIEDTOMAKECOMPANYMOREPOWERFUIANDAD印TIVETOMECURRENTMARKET，AFLDKEEPCOMPETITIONADVANTAGEOVERITSRIVALSNLROU曲THEPMCTICALRESEARCHOFSFTCOMPANY，THET|LESISAIMSTOCON講BUTEA1ITTIETOMAK王NGUPTHEMARKETINGCH眥ELS拓ATEGYANDMARKETINGMANAGEMENTFOROMERENTERPRISES，ESPECIALLYFORMEENTERPNSESIN1I曲TINGINDUSTRYKEYWORDSSFTCOMPANY；LIGHTINGINDUSTR了；MARKETINGCHANNEL；CHANNELMANAGEMENT

簡介：天津大學碩士學位論文中美史克公司降低設備清洗時間的研究ASTUDYONREDUCINGTHECYCLETIMEOFMACHINECLEANINGPROCESSINTSKF學科專業(yè)工商管理研究生崔麗野指導教師何楨教授天津大學管理學院二零零五年六月ABSTRACT黝THEFASTDEVELOPMENTOFMANUFACTURINGINCHINATHECOMPETITIONISMORESEVERESOTHELEVELANDTHETOOLOFMANAGEMENTNEEDTOBEIMPROVEDTHISTHESISISWRIRENWITLLTHREEMAINPARTSFIRSTPARTISDESCRIBINGTHESITUATIONOFTHEMANUFACTURINGESPECIALLYTHEDRUGMANUFACTURHAG111ECOMPETITIONHASALREADYSHIFTEDFROMQLLALITYTOCOSTSOIMPROVEMENTTHEEFFICIENCYANDREDUCTIONTHEEASTISTHEFOCUSTOALLCOMPARESATSAMETIME，LEANAND6SIGMATHINKINGANDTOOLSDEVELOPFASTINCHINAANDITHASBEENAPOWERFULWEAPONTLLISRAISETHEDIRECTIONOFOURSTUDYTHESITESHOULDREDUCETHECYCLETIMEOFMACHINECLEANINGPROCESSTOIMPROVETHEEFFICIENCYSECONDPARTISINTRODUCINGTHELEANSISMATHINKINGANDTOOLSINCLUDINGLEANTHINKINGANDTOOLSOFLEAN，THEIDEAOFSIXSIGMAANDTOOLSESPECIALLYDMAICDEFINE，MEASURE，ANALYSIS，IMPROVEMENTANDCONTR01，KAIZENBLITZANDSMEDSINGLEMINUTEEXCHANGEDIEWHICHAREUSEDINTHISPAPER11血DPARTISDESCRIBINGTHEPROJECTOFREDUCTIONTHECYCLETIMEOFMACHINECLEANINGTIMEFORCOMPRESSIONMACHINEANDCAPSULEFININGM比HINEINTSKETHISPROJECTFOCUSONTHECHANGEOVERCLEANINGOFPRESSINGMACHINEANDMAJORCLEANINGOFCAPSULEFILLINGMACHINEFINALLYWEREDUCE30％CLEANINGTIMEOFTHETARGETMACHINEWITHCOLLECTINGDATAANDANALYZMGDATAANDUSINGTOOLSOFDⅣ【AICKAIZENBLITZANDSMEDKEYWORDSMANUFACTURING，LEANPRODUCTION，SIXSIGMA，MACHINECLEANINGTIME

簡介：V973GTT0學校代碼10254密叛論文輔號上洛洛事天擎SHANGHAIMARITIMEUNIVERSITY碩士學位論文MASTERDLSSERTATION論文題目學科專業(yè)作者姓名指導教師完成日期遠銥霍譬齠瓣航線高級管理人員工商管理碩士EMBA劉臘春櫬大振教授三魚魚亙生丑旦上海海事大學EMBA學位論文中遠集運北美洲地區(qū)班輪航線臺作經(jīng)營戰(zhàn)略研究STDUYONTHECOOPERATIONSTRATEGYFORCOSCONNORTHAMERICANLINEABSTRACTALONGWITHTHEDEVELOPMENTOFTHESIZEOFCONTAINERFLEET，MOREANDMOREMEGAVESSELSAREAPPLIEDINTOPRACTICETHEREFORE，INORDERTOMINIMIZETHERISKANDTOEFFECTIVELYUSETHEBUDGETFORINVESTMENT，MOREANDMORESHIPPINGCOMPANIESADOPTTHECOOPERATIONSTRATEGYTHROUGH|LNEAL|IANCEANDSHAREOFSLOTTOFUILTHECUSTOMERS’NEEDSANDTOENHANCETHECORNPARATIVEADVANTAGEFOREACHCORNPANYCOSCONISTHEIARGESTCONTAIRERCARRIERINCHINESEANDRANKS7‘“POSITIONINTHEWORLDDUETOTHECHANGESOFTRANSPORTOPERATIONALPATTERNREFLECTEDBYTHESAILINGFREQUENCIES，THETRANSPORTNETWORKASWELLASTHECUSTOMER’SREQUIREMENTS，COSCONHASTOCHANGEITSROLEOFINDEPENDENTCARRIERTOTHEINTERNATIONAICONTAINERTRANSPORTCOOPERATIONANDACTIVELYANDPENETRATEINTOSHIPOWNER’SASSOCIATIONTRYINGTOPLAYASTHEIMPORTANTORGANIZERANDEVENTHELEADERTHUS，TOEXPLORETHEPOSSIBILITYOFCOOPERATIONAMONGCARRIERSBYUSINGTHEINNOVATIVEPRINCIPLESLIKEGAMETHEORY，WINWINSTRATEGYTOREDUCEOPERATIONALCOST，INCREASEFREQUENCIESANDEXTENDTHETRANSPORTNETWORKBECOMESTHEIMPORTANTISSUEFORCOSCONTHISISTHEINTENTIONOFTHISPAPERTHISPAPERSTARTSWITHTHEANALYSISOFTHECONTAINERTRANSPORTMARKETFOLLOWEDBYTHEINTENSIVEDISCUSSIONOFTHECURRENTBUSINESSSTRATEGYOFCONTAINERLINESTHEN，THEAUTHORAPPLIESTHEFAMOUS“GAMETHEORY”ASTHETHEORETICALSUPPORTTOASSESSTHEBUSINESSCOOPERATIONSITUATIONOFCOSCONAMERICANSHIPPINGLINESAFTERTHEANALYSISOFTHEEXISTEDPROBLEMS，THEAUTHORALSOGIVESSOMESUGGESTIONSANDTHEPROSPECTIVEFORFURTHERDEVELOPMENTIIIJIACHLJNEMBADIRECTEDBY丕墮旦旦三B旦

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簡介：北京工商大學碩士學位論文薪酬理論的演進史及其對我國民營企業(yè)薪酬管理的啟示姓名蒲鈺申請學位級別碩士專業(yè)專門史指導教師陳健20070501薪酬理論的演進史及其對我國民營企業(yè)薪刷管理的啟示啟示的視角選定為我國的民營企業(yè)，詳細探討了當前我國民營企業(yè)薪酬管理存在的問題、原因和改進策略，相信能對我國民營企業(yè)及其他類型企業(yè)的薪酬管理有所裨益。文中的疏漏和粗略之處，望請專家學者點評與指正。關鍵詞薪酬工資演進民營企業(yè)

簡介：隨著中國加入世貿組織，外貿進出口交易日趨頻繁，同時，隨著計算機信息管理技術的普及，每天都會產(chǎn)生數(shù)量巨大的交易數(shù)據(jù)，這些數(shù)據(jù)中潛在蘊含著巨大的有價值信息，傳統(tǒng)的報表功能和統(tǒng)計分析工具已經(jīng)不能滿足同益增長的用戶需求，企業(yè)需要更為智能化的決策系統(tǒng)，通過科學的方法找出蘊含在數(shù)據(jù)中的價值，商業(yè)智能技術應運而生，其中數(shù)據(jù)挖掘是最為重要的實現(xiàn)手段之一。數(shù)據(jù)挖掘是從海量數(shù)據(jù)中提取有用的、新穎的知識的處理過程，主要用于在企業(yè)的數(shù)據(jù)庫中找到和提取相關的模式或知識，為企業(yè)優(yōu)化管理和業(yè)務提供決策支持。根據(jù)數(shù)據(jù)挖掘技術的這個特點，并針對傳統(tǒng)的信息管理系統(tǒng)在決策支持方面存在的不足，本文提出把數(shù)據(jù)挖掘應用到外貿進出口行業(yè)的競爭情報系統(tǒng)中以提高企業(yè)管理的決策支持功能。本論文具體工作如下1針對外貿進出口行業(yè)中如何合理配置資源的問題，引入關聯(lián)規(guī)則和序列模式方法，并針對關聯(lián)規(guī)則中APRII算法IO開銷過大、效率較低等問題，提出了經(jīng)過改進的算法AIMP，在降低系統(tǒng)時間、空間復雜度等方面具有良好效果。經(jīng)過在J2EE挖掘平臺上的驗證，證實改進算法是行之有效的。2針對外貿進出口行業(yè)中信用評價、趨勢分析等問題，引入數(shù)據(jù)挖掘中決策樹分類方法來加以解決。在分析了ID3等分類算法的基礎之上，提出了解決實際問題的方案并在挖掘試驗平臺上實現(xiàn)。3針對外貿進出口行業(yè)競爭情報系統(tǒng)的特殊性，設計了適用于貿易數(shù)據(jù)挖掘的整體系統(tǒng)架構。系統(tǒng)為BROWSERSERVER三層架構分布式應用系統(tǒng)，相比傳統(tǒng)的CLIENTSERVER兩層結構的數(shù)據(jù)挖掘系統(tǒng)，在可擴展性、可用性等多方面具有明顯優(yōu)勢。該系統(tǒng)可作為外貿企業(yè)競爭情報系統(tǒng)中信息獲取的可靠來源。4基于J2EE平臺，設計開發(fā)了數(shù)據(jù)挖掘系統(tǒng)，并將改進后的挖掘算法在該平臺上實現(xiàn)。系統(tǒng)采用IBMRATIONALSOFTWAREARCHITECTURE60進行系統(tǒng)UML建模，實驗數(shù)據(jù)為2001至2004年度中國對美洲各國進出口貿易數(shù)據(jù)。

簡介：學校代碼鰉鯉分類號出◎東牡埽落大季Y888565研究生學號Q2QQ2QQ42Q221密級五碩士學位論文我國對拉丁美洲發(fā)展中國家真接擐資問題研究田睜8醯DYBF恤獅峨TINV髓咖蛆TFTOMCHINATO【皿6N叫岫ENCA作者；張巍指導教師學科專業(yè)研究方向學位類型彭連港教授世界經(jīng)濟蕾際貿易理論與實務學歷碩士東北師范大學學位評定委員會2006年5月ABSLR8娃WIMDEVEL叩INGOFECONORNICGLOBAL婦ION，THESIMATIONOFWORLDECONOMYISCLLAN酗D{}鼬K赫趣G姆B據(jù)糟A睡隧越自耐E輛ML囂醚．MG磅訪懈澄菇OF滋蠡FECTINW哦MC毪T搿8矗滋LY，HLTEMATIONALDIRCCTINVESN鵬NTISALSOCH髓辨D矗勺LLLDEVELOPEDCOUN拄IESINVESTINGINDEVELOPINGCO咖橢ESTOD唧LOPEDCO嘣晰ESINVESTIILGIILDEVELOPED∞LLILTRIOS，DEVCLOPJLLG∞氍睡IES蠹∞S畦矗霉I玨＆W}嘴?！藓骱丑ぃΤ坝∪贕CO黼拄I懿甜瞅難玨GTN如V茜OPI端COU“耐ES．THEGLOBALIZATIONSOFMANU‰TL|I嗡ALIOC娟馓OFRESOU∞姻強D_CAPIT8LFLOⅥR。畔№CKNESECOMPALLIESTOINTEMATIOLL毒ILIZE．AND∞CORDINGLY，ALSOBRINGTHEREQLLI刪EMOFFOREIGN矗娃EC￡I黼S溉E貳協(xié)EH婦。1MSDIS8CRTATIONMRIE、聰D廿埠ORIZATI雌OFFDI，ANDGODEEPLYINTOGUIDING如NCTIONOFMESE協(xié)EORIESFORCH狐AI衛(wèi)IVESTINGJ苴ILATIN知ERICANCOUN喇ES．CHINOSECONO皿LYHASBEEN婦譽。魏矗娥OPI鑫G磷鑫避YF酞撙繇YYO鑫FS．B氆WI蠡譙E融籜∞W氆，量TE沖OSEDMO羚躐DMOREPROBLEMS．F獻E【ALNPLE，JILDL塒RYUNBALANCE，SB甜TAGEHRESOURCESANDSOO張。THE辯PROBLEMSCO黼IST幽啟DIRECTRE嬲OILSFORCHIMINVESTIILGINLATIN．AMCRICAWLLICHC她NOTONLY撼AKE卻THCG弩BE扣陀E藏氆E盛篚AGE醴㈣黼艟痤齜蒯醴EC程刪如VE軸弘玨嘲I玨齜觚U塢，AND鵬QLLIRECHINATOPROCECDMDUS缸IALSTR咖A由USTLLLENT，TRA【LLS重H也EEXCESSPRODUCTIV毋OFTHOAKEADYSANI勰DIN螄IND0“糟STICTOOTLLCRDEVDOPMGCOW晡E8．M篚∞VEF，C婭A㈣擻船斑LG丑∞∞嘲軸。辯鼬B酬E髂強黼蓮，OFTA圭∞掛GESE醚聰褥ENTERPDSESTOPROMOTE也EFOREIGⅡDIRECTIRLVE曲咀CNT．|ROAPPMACHTHEREASONS柚DF拍兩BILITYOFCHINESEINV髓蜘ENTT0LATN鶘MEDCA，TL坤AU氌OF囊耱呶LDI醴LA培EQ瑾璩圭耋重YOFD鑫捱鞋纛DC鑫辯S，戳畦YZE畦氌E纛I糟CT遮V專氍￡箍ENTSI氛拍蘸馘抒OMCLLINATOLATINAMERICAN孤DTHECOMPL讎NTBETWEEND【LINESEANDL撕N．AMERIC裊NECONOMY．FINAILY，MEAU協(xié)ORB船糟ISEDSEV髓A重PRACTICALSUGGESTIONSFORC}LIILESECOMP眥IESTOSOLVE如EEXI鰣硅GP∞琰EMS黼DOI，S妞ES遮DI￡∞T一迅VE武懋髓T猿￡8圭I小AM蠢齠。露LE摶S滋TOFTLLIS糟SEA∞HCOULDASSISTMEIILTEMA吐ONALDIR；ECT證VES缸NE胤DCCISION．MAK如GOFBOTLL地EGOVE珂MENT矗NDBUSINESSORG融蜥ON．KEYWORDSFOREIGNDIRECTIⅡVES朝MENT；LL瞄小AMERICA；AGENT糊越YSIS；FEASIBILI妙ANALY8IS；螂BI翳N齜DOB嘲CLE；POLICY鋤DSUGGESTION玨

簡介：東北大學碩士學位論文頂時公司美洲市場營銷戰(zhàn)略規(guī)劃與實施姓名于駿申請學位級別碩士專業(yè)工商管理指導教師馬欽海俞竹超20070101東北大學碩士學位論文ABSTRAETMARKETINGSTRATEGYPLANNINGANDIMPLEMENTATIONOFAMERICANMARKETOFKEYSTONEINC．ABSTRACTMANAGEMENTGAMEISALLINTERNATIONALENTERPRISETRAININGCOI麟DESIGNEDBYCARNEGIEMELLONUNIVERSITY,USA．THROUGHTHISC．OULSE，THESTUDENTSOFMBAPLAYTHEROLESASSENIORMANAGERSTORUN811SIMULATEDMANUFACTURINGANDMARKETINGCOMPANYBYMEANSOFTHECOMPUTERANDINTEMETTECHNOLOGY．THECOURSECOVELSVARIOUSSUBJECTSINCLUDINGENTERPRISESTRATEGY,MARKETING,MANUFACTURINGORGANIZATION,FINANCIALMANAGEMENT,ETE．BYTLIREEYEARSIMULATEDPRACTICE，THESTUDENTS’UNDERSTANDINGOFMANAGEMENTKNOWLEDGEISSTRENGTHENEDANDTHEIRABILITYASTOPMANAGERISENHANCED．KEYSTONEINC．ISASIMULATEDCOMPANYDESIGNEDBYTHEMBASTUDENTSOFNORTHEASTERNUNIVERSITYOFYEAR2004．SIXSTUDENTS，ALLTHEMEMBERSOFTHEMANAGEMENTTEAMOFKEYSTONEINC．，AREINCHARGEOFTHECOMPREHENSIVEDEVELOPMENT,MARKETING,PRODUCTION,ANDFINANCEINDIVIDUALLY．IAMASTHECMOOFAMERICAMARKET,WHOSEDUTYISTOMAKETHEMARKETINGSTRATEGYANDCORRESPONDINGSUBSTRATEGIESOFPRICINGANDPROMOTINGETE．THISDISSERTATIONISWRITTENWITLLTHEINFORMATI∞BASEDONTHETHREEYEARIMITATEDMANAGEMENT．THEPAPERISDIVIDEDINTOSIXCHAPTERS．THEFIRSTCHAPTERMAINLYGIVESABRIEFINTRODUCTIONOFTHEMGCORI∞ANDTHEKEYSTONEINC．THESECONDCHAPTERINTRODUCESTHETHEORYOFMARKETINGSTRATEGYANDTHEPROCESSOFITSPLANNING,WHICHARETHETHEORETICALBASEOFTHEDISSERTATIORLTHETHIRDCHAPTERANALYSISTHEMANAGINGENVIRONMENTOFEUROPEANMARKETOFKEYSTONEINE．ONTHEBASISOFHISTORICALINFORMATION,ANDSECONDLYSTATESTHECHANGEOFENVIRONMENTOFEACHSIMULATEDYEAR．THEFORTHCHAPTERTHEMARKETINGSTRATEGYOFEUROPEANMARKETISCHOSENANDTHERELATIVESTRATEGYPLANNIILGISMADEOILTHEBASEOFENVIRONMENTANALYSIS．THEBACKPARTOFTHISCHAPTERISAHOMTHEALTERNATIONOFTHESTRATEGYATTHEENDOFEACHIMITATEDYEAR．THEFIFTHCHAPTERISABOUTTHEIMPLEMENTATIONOFTHEMARKETINGSTRATEGY．THELASTCHAPTERISABOUTSOMEIDEASANDSUGGESTIONSTOTHEMANAGEMENTGAME．KEYWORDSMANAGEMENTGAME；MARKETINGSTRATEGY；STRATEGYPLANNING；STRATEGYIMPLEMENTATIONIⅡ．

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簡介：山東師范大學碩士學位論文論拉丁美洲殖民地經(jīng)濟結構的形成姓名馬繼武申請學位級別碩士專業(yè)世界史指導教師于云漢20070420山東師范人學碩F學位論文論拉丁美洲殖民地經(jīng)濟結構的形成內容摘要本文旨在討論拉丁美洲殖民地經(jīng)濟結構的形成過程和形成過程中的階段性特點。主要從西班牙人“發(fā)現(xiàn)”美洲前的拉丁美洲經(jīng)濟狀況、西班牙和葡萄牙分別在其殖民地建立不同的殖民地經(jīng)濟結構的過程、種植園經(jīng)濟的形成和發(fā)展三個方面進行論述。首先是西班牙人“發(fā)現(xiàn)”美洲前的拉丁美洲經(jīng)濟狀況。既有的經(jīng)濟結構是殖民地經(jīng)濟結構所賴以建立的基礎。西班牙人“發(fā)現(xiàn)”美洲前，勤勞勇敢而且充滿智慧的印第安人，便在美洲這塊富饒而美麗的土地上繁衍生息，用他們的雙手發(fā)展著自己的農(nóng)業(yè)經(jīng)濟，創(chuàng)造著悠久輝煌而又獨特的文明，逐漸形成了聞名遐爾的美洲印第安人三大歷史文明位于今墨西哥南部、尤卡坦半島、危地馬拉及洪都拉斯地區(qū)的瑪雅文明；從厄瓜多爾中部到智利中部綿延3000英里的印加文明；位于今墨西哥中、南部地區(qū)的阿茲特克文明。不過，各地的文明和社會發(fā)展程度并不整齊劃一，而是參差不齊?？偟恼f來還過著原始公社式的生活，主要靠農(nóng)業(yè)和漁獵為生。其次，西班牙和葡萄牙分別在其殖民地建立了不同的殖民地經(jīng)濟結構。自拉丁美洲被征服，到19世紀20年代獨立戰(zhàn)爭的發(fā)生和民族國家的建立為止，整整300年|日J，拉丁美洲一直處于西班牙和葡萄牙的殖民統(tǒng)治之下。期間，西班牙和葡萄牙殖民者對拉丁美洲人民進行了最大強度的奴役，對拉丁美洲的資源進行了最大限度的掠奪。在征服美洲的過程中，西班牙和葡萄牙殖民者在拉丁美洲建立了不同的殖民統(tǒng)治制度。殖民統(tǒng)治制度的組織形式和剝削方法，主要決定于宗主國的社會性質和政治經(jīng)濟制度，以及殖民地本身的社會經(jīng)濟狀況。西班牙殖民者到達拉丁美洲后，便以有力的掃蕩和無休止的精力進行殖民掠奪。不過，無節(jié)制的掠奪很快就受到王室諭令的限制，委托監(jiān)護制開始實行。但委托監(jiān)護制只是在某種程度上改變了奪來財富的受益者，而不是改變了掠奪的對象，甚至是強度。西班牙殖民者在拉丁美洲的經(jīng)濟掠奪中，對白銀的掠奪最為引人注意。在白銀生產(chǎn)、運輸和貿易的刺激下，西班牙拉丁美洲殖民地形成了以白銀產(chǎn)地為中心的“白銀經(jīng)濟圈”。白銀生產(chǎn)對拉丁美洲經(jīng)濟發(fā)展產(chǎn)生了深遠影響。其一，白銀生產(chǎn)是西班牙拉丁美洲依附性經(jīng)濟形成的重要根源之一。其二，白銀生產(chǎn)是西屬拉丁美洲殖民地大莊園興起的重要動因之一。與中世紀歐洲普遍追求自給自足的封建莊園不同，西屬拉丁美洲莊園的起源、