簡介：分類號密級UDC1注學(xué)位論文成都PG健康會所創(chuàng)業(yè)計(jì)劃書（題名和副題名）何玲穎（作者姓名）指導(dǎo)教師姓名魯若愚電子科技大學(xué)成都（職務(wù)、職稱、學(xué)位、單位名稱及地址）申請專業(yè)學(xué)位級別碩士專業(yè)學(xué)位類別工商管理（MBA）論文提交日期20055論文答辯日期20056學(xué)位授予單位和日期答辯委員會主席評閱人2005年月日注1注明國際十進(jìn)分類法UDC的類號。電子科技大學(xué)碩士論文II關(guān)鍵詞計(jì)劃書健康市場

簡介：華南理工大學(xué)碩士學(xué)位論文彩虹雅苑房地產(chǎn)項(xiàng)目商業(yè)計(jì)劃書姓名楊軍申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師李國妤20061001ABSTRACTTHEMAINSOURT鹼OFREALESTATEINDUSTRYGROWTHHASSHIFTEDFROMSPEEDANDSCALETOEFFICIENCYGAINSANDMARKETSEGMENTATIONAFTERADOZENOFYEARS’DEVELOPMENT．THESTEADYGROWINGNATIONALECONOMYANDTHEIMPROVEMENTOFTHECONSUMPTIONSTRUCTUREOFURBANRESIDENTSSUPPLYTOTHISINDUSTRYBOTHCHANCESFORHIGHSPEEDDEVELOPMENTANDTHEFURIOUSCOMPETITION．THEREALESTATEISACAPITALINTENSIVEINDUS時(shí)TYPICALOFLARGEINVESTMENT，HIGHRISK，STRONGREGIONALITY，LONGCONSTRUCTIONPERIODANDSUPPLYCHAIN．THISPROPOSALCONSISTSOFMARKINGRESEARCH，POLITICALENVIRONMENTALANALYSIS，TARGETMARKETANDSWOTANMYSIS,COMPETINGSTRENGTHANDMARKETINGSTRATEGYANALYSIS，F(xiàn)INANCIALEVALUATIONANDIMPLEMENTATIONCONTROL，WHICHISAIMINGTOSHOWTHEPROMISINGINVESTMENTINCOMEOFTHISPROJECTANDATTRACTTHEVENTUREINVESTORS，BANKSANDOTHERPOTENTIALPARTNERSTOJOININ,THUSMINIMIZETHEINVESTMENTRISKANDREALIZETHEEXPECTEDPROFITOFTHEPROJECT．THISTHESISISDEMONSTRATINGTHEFEASIBILITYFROMTHEFOLLOWINGASPECTSFIRSTLY,THEAUTHORPROVETHESTRENGTHOFTHEDEVELOPER,THEGOLDENRAINBOWCOMPANYBYINTRODUCINGITSFOUNDINGBACKGROUND,ORGANIZATIONALSTRUCTUREANDMANAGEMENTTEAM；SECONDLY,APEW5STRENGTHMODELANALYSISISUSEDFORINVESTMENTENVIRONMENTALANALYSISSOTHATTHEDEVELOPERITSELFTOREALIZETHEADVANTAGESANDDISADVANTAGESOFTHEPROJECTTHENGETAFULLKNOWLEDGEOFWHATKINDOFTHECOMPETINGENVIRONMENT彘采THECOMPANYIS攮．ITISHELPFULFORTHEENTERPRISESTOSETDOWNTHECOMPATIBLEMARKETINGSTRATEGYANDMAXIMIZETHEPROFITABILITYWITHTHEIROWNCOMPETITIVEADVANTAGES；THIRDLY,BRANDMARKETINGSTRATEGYRUNSTHROUGHTHEWHOLEPROCEDUREFROMPROJECTDEVELOPING，MARKETINGANDSALES。THESPECIALTACTICSOFCULTUREMARKETINGISINTRODUCEDINTOTHISPROJECT．THROUGHACCURATETARGETMARKETIDENTIFICATIONANDPOSITIONINGCALLGOLDENRAINBOWCOMPANYINCREASEITSBRANDAWARENEANDSETUPANIMPRESSIVERAINBOWBRANDAROUNDITSPOTENTIALCUSTOMERS；LASTBUTNOTTHELEAST,ANPRACTICALFUNDINGPLANISBASEDONESTIMATINGTHEOVERALLCOSTANDPOTENTIALINCOME．WITHTHEANALYSISONITSPROFITABILITYANDLIQUIDITY,THEBREAKEVENANALYSIS，THESENSITIVITYANALYSISANDRISKANALYSISTHATBASEDONTHEESTIMATION，ITISMUCHEASIERTODRAWACONVINCINGCONCLUSIONONITSHI癆ECONOMICALASSESSMENTANDABILITYTOAVOIDINGALLKINDSOFRISKSKEYWORDSREALESTATEINVESTMENTMARKETING；FINANCIALANALYSIS玨

簡介：華南理工大學(xué)碩士學(xué)位論文中山百麗特皮具有限公司商業(yè)計(jì)劃書姓名陶志勇申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師李存行20061101華南理T大學(xué)碩學(xué)位論文ABSTRACTMEDIUMANDTOPGRADELEATHERPRODUCTSAREFADCONSUMABLESWITLLTHECHARACTERISTICOFFASHIONELEGANCEANDPRACTICALITYWITHTHEIMPROVEMENTOFPEOPLE’SLIVINGSTANDARD，WHICHHAVEBEENTHENECESSARYOFDISTINGUELIFEANDPENETRATETODIFFERENTLEVELOFPEOPLE’SLIFEGRADUALLY，EMERGINGRELATIVELYSTABLECONSUMERSMEDIUMANDTOPLEATHERGOODSINDUSTRYBELONGSTOLABORDENSEINDUSTRYWHICHHASBEENADECLININGINDUSTRYINOCCIDENTDEVELOPEDCOUNTRYBUTWITHARELATIVELYSTABLEANDMATURECONSUMPTIONMARKET；INCHINAHOWEVERMEDIUMANDTOPGRADELEATHERPRODUCTINDUSTRYISCLIMBINGLIKETHERISINGSUNWHICHISINGROWINGPHASEWITLLMUCHMOREMARKETPOTENTIALINTHEFACEOFTHEDOMESTICANDINTERNATIONALDIFFERENTMARKETCHINESEMEDIUMANDTOPLEATHERPRODUCTINDUSTRIESHAVEHUGECOMMERCIALCHANCES，ASWELLASBEUPAGAINSTTHECHALLENGEATTHESAMETIMECHINAZHONGSHANPELLETINILEATHERGOODSMANUFACTURERLTDISANEWLYFOUNDEDCOMPANYINZHONGSHANCITYOFGUANGDONGPROVINCEBYTHEFAMOUSGERMANLEATHERDESIGNERWINFREDWIEMERWITHHISSTEADYMEDIUMANDTOPGRADELEATHERORDERSFROMTHELONGTERMFOREIGNCOOPERATORS，THEWELLTRAINEDADMINISTRATIVESTAFF，DESIGNERSANDSKILLEDWORKERSANDFAIRLYCOMPLETEEQUIPMENT，WHICHHASDEVELOPEDFORMORETHAN10YEARSINZHONGSHAN，THEFOUNDERISSEEKINGFORYOUNGANDCAPABLEPARTNERSURGENTLYWHOARESUPPOSEDTOHAVEFUNDANDEXPERIENCEINLEATHERMANUFACTURINGINORDERTOBUILDMOREWORKSHOPSANDPURCHASESOMENEWEQUIPMENTTHISBUSINESSPLANISINTENDEDTOATTRACTPARTNERSFORTHEPELLETINITHEPAPERCONSISTSOF6CHAPTERSITFIRSTLYGIVESADETAILEDINFORMATIONABOUTTHEBACKGROUNDOFTHEFOUNDER，THECOMPANYITSPRESENTSTATEANDITSMANAGEMENTORGANIZATIONSITALSOMAKESASTUDYOFTHEITSCUSTOMERSPRODUCTS，ITSMARKETSTATUS，ITSCAPACITYOFDESIGNANDCREATIVITYITALSOPRESENTSTHEINTERIORANDEXTERIORENVIRONMENTUSINGPORTER’SFIVEFACTORMODELANDSWOT，THEPAPERHASALSOMADEANINITIALANALYSISOFTHEDOMESTICANDOVERSEASMARKETOFMEDIUMANDTOPGRADELEATHERPRODUCTS，COLLECTEDANDANALYZEDTHEDATAOFTHECHIEFCOMPETITORSTHUSTHROWINGLIGHTINTOTHEADVANTAGESANDDISADVANTAGESOFTHECOMPANYANDMAKINGDECISIONONTHEMARKETINGSTRATEGYOFTHECOMPANYMOREOVERBASEDONTHEFOUNDER’SPROPOSALABOUTTHEQUALIFICATIONSOFTHEINVESTORS，THEPAPERHASATTESTEDANDASSESSEDTHEMANDGIVENALLINSIGHTINTOTHERISKSANDREMEDIESEMPLOYINGTHEMETHODOFFINANCINGRATIOANALYSISANDTHATOFPROFITASSESSMENTOFINVESTMENTSUCH船NETPRESENTVALUEANDRECLAMATIONTIMEANDCOSTANDPROFITBALANCE，THEWRITER，INVIEWOFTHEFINANCE，HASMAKEAANALYSISANDPREDICTIONOFTHEFUTUREACCOUNTINGREPORTANDPROFITII

簡介：華南理工大學(xué)碩士學(xué)位論文南航A300貨機(jī)商業(yè)計(jì)劃書姓名陳京偉申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師劉志超20061101華南理工大學(xué)硬女學(xué)位論文ABSTRACTWITHTHEINTERNATIONALTRADESCALEWHICHALONGWITHTHEGLOBALIZATIONTENDENCYENHANCEMENTANDTHEDOMESTICECONOMICSDEVELOPINGOFCHINA，AIRFREIGHTERMARKETINGOFCHINAWILLBETHEMOSTPROSPERITYONEMOREANDMODDLOGISTICSENTERPRISESHAVECNTGTEDTHEDOMESTICAIRCARGOTRANSPORTATIONMARKETASCHINAHASBEENMEMBEROFWTOANDTHEDEREGULATIONOFCIVILAVIATIONINDUSTRYISPUTTINGINTOPRACTICESTHECIVILAIRCARGOTRANSPORTATIONENTERPRISESWILLHAVETOFACETHECRUCIALCOMPETITIONBUTINCONSISTENTWITHTHEGREATDEVELOPMENT，THEMARKETINGPLANNINGOFDOMESTICAVIATIONENTERPRISESISSTIUATVERYLOWLEVELBECAUSEOFTHELONGTERMMONOPOLIZATIONANDNOTENOUGHEMPHASISONTHECARGOTRANSPORTATIONMARKETTHEIRANSPORTATIONCAPACITYISPHNNE0BYTHECORPORATIONFORTHECARGOTRANSPORTATIONDEPARTMENTOFCHINASOUTHERNAIRLINESISNOTALLENTERPRISESOTHEREISTHELACKOFANALYSISONTHEAIRCARGOMARKETBASEDONTHEMAFKETINGTHEORYANDTHEAPEFI鞠CEABOUTBUSINESSPLANNINGTHEPLANNINGISABOUTTHERUNNINGOFA300FREIGHTERBASEDONTHESTRATEGYANDTHERESOURCESOFCSCARGOANDTHEMARKETINGCHARACTERSANDITINCLUDESSIXCHAPTERSFIRST，THEECONOMICALCHARACTERSANDTHECIRCUMSTANCEOFAIRCARGOTRANSPORTATIONAREANALYZEDANDTHEDEVELOPMENTANDTHEPROBLEMSOFCSCARGOALSOARERESEARCHEDTHENTHECHARACTERSOFA300FREIGHTERANDHOWTOCHOOSETHETARGETMARKETALEEXPLAINEDDEEPLY。ALSOTHENETWORKOFTHEFREIGHTERSISDESIGNEDANDTHEFINANCIALDATAISANALYZEDLASTTHEMARKETINGSTRATEGYANDTHECONTROLLINGSYSTEMALEMADEKEYWORDSAIRCARGOTRANSPORTATION；AIRFREIGHTER；BUSINESSPLANNING玨

簡介：華南理工大學(xué)碩士學(xué)位論文BM項(xiàng)目商業(yè)計(jì)劃書姓名楊方申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師李衛(wèi)寧20061001華南理一【大學(xué)碩士學(xué)位論文ABSTRACTALONGWITHTHEDEEPENINGOFINTERNATIONALBUSINESS，WEMUSTBESTUDIEDANDEXPLOREDTHECHINAENTERPRISESHOWTOPARTICIPATEININTERNATIONALCOMPETITION．INTERNATIONALIZATIONCANBEDIVIDEDINTOTWOAPPROACHESINWARDINTERNATIONALANDOUTWARDINTERNATIONAL．BECAUSEOFCOMPETITIVEEDGE，MORECHINESEENTERPRISESTAKEINWARDINTERNATIONAL．HOWEVER，ASCHINA。SECONOMICDEVELOPMENT，MOREANDMORECHINESEENTERPRISESBEGANTOUSETHEOUTWARDINTERNATIONAL，SOINTERNATIONALBUSINESSSTRATEGYHASBECOMEAMAJORINTERNATIONALISSUE．GNANGZHOUAVIATIONTECHNOLOGYIMPORTANDEXPORTCORPORATIONATLECGUANGZHOUCOMPANYFOLLOWINGISAWHOLLYOWNEDSUBSIDIARYOFCHINAAVIATIONTECHNOLOGYIMPORTANDEXPORTCORPORATION，THECOMPANYISFOCUSEDONTHEFOREIGNTRADE．IN2005，ATIECGUANGZHOUCOMPANYINVITEDBYTHEPAKISTANCYCLINGINDUSTRIALCOOPERATIVES，ANDTHEJINCHENGGROUPANDPAKISTANDECIDEDTOESTABLISHCOOPERATIONINPAKISTAN．THEJOINTVENTUREWILLRESEARCH，PRODUCEANDSELLMOTORCYCLEINPAKISTAN．THEPAPERCALLSTHEPROJECTBMPROJECT．THISPAPERTAKESARESEARCHONMARKETENVIRONMENT，INDUSTRYSTATUS，COMPETITOR，MARKETINGTACTICS，BENEFITANDRISKME．ARES，INORDERTOTESTIFYWHETHERITISFEASIBLEORNOT．THEBUSINESSPLANNINGCONDUCTSANINDEPTHANALYSISINBMPROJECTFROMVIEWPOINTOFMARKETING，INVESTMENTMANAGEMENT，F(xiàn)INANCEMANAGEMENT，WHICHCANGUIDECORPOMTONDEVELOPMENTANDIMPRNVEECONOMICEFFICIENCY．THEFOLLOWINGISTHREEITEMSANALYSISPROCESS．FIRSTLY，INVESTMENTENVIRONMENTANDINDUSTRIALCONDITIONS，THISPARTINCLUDESTHEEXTERNALENVIRONMENT，INTERNALENVIRONMENTECONOMY，POLITICS，CULTURESANDLAWS，COMPETITORANALYSIS．AFTERANALYSIS，WECALLCLEARTHATPAKISTANHASASTABLEINWARDANDOUTWARDENVIROMENTTHWHICHCANSUPPLYCHANCES．SENCONDLY，MARKETINGPROMOTION，BYDEEPANALYSIS，THEJOINTVENTTLRECARLNAILDOWNMARKETPOSITION，MAKECORRESPONDINGMARKETINGPROGRAMANDPRODUCETHESALNEPERFORMANCEANDQUALITYOFPRODUCTSTOPAKISTAN’SCUSTOMERSPLAYINGADVANTAGE．THIRDLY，PROJECTBENEFIT，THISPARTMAINLYCONCERNSTHEPROFITANDGROWTHPOTENTIAL，PROPOSESRISKSANDCORRESPONDINGMCASURC．FINALLY，THEDISSERTATIONMAKESACOMPREHENSIVEEVALUATIONOFTHEENTIREPROJECTANDDRAWSCONCLUSIONS．KEYWORDSBUSINESSPLANNING；MOTORCYCLE；PAKISTANMARKET；PRODUCCIONPOSITIONLL

簡介：華南理工大學(xué)碩士學(xué)位論文“憐香惜玉”女性護(hù)理品促銷計(jì)劃書姓名梁軍申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師李業(yè)20061001華南理工大學(xué)碩士學(xué)位論文ABSTRACTGUIZH伽YIBAILINFITEDCORPORATIONISAPUBLICCOMPLYFOCUSINGONDEVELOPINGNFWCHINESETRADITIONALMEDICINETHECOMPANYHASNOTICEDTHEGREATPOTENTIALANDGOODINCREACINGTRENDINTHEFEMALENURSINGPRODUCTMARKETBASEDONTHEDEEPANALYSISOFTHEMARKETWEOFFERTHE”FIANGXIANGXIYU”WHICHISBASEDTHEDESIREOF‘CLEANING，SAFETYANDCONVCNICOCC“WITHTHEINCREASINGLIFELEVELANDEDUCATIONOFCHINESEPEOPLE，THEBEALTHINGCONSCIENCEOFMORDERNWOMENRISECORRESPONDINGLYMOREANDMOREWOMENBEGENTOUSEWASHANDNURSINGPRODUCTCONSCIOUSLY，F(xiàn)EMAINURSINGPRODUCTPOSEARAPIDLYRISINGTRENDSCURRENTLYTHEREAMALOTOFWASHINGANDLIQUIDBRANDINTHEMARKETBUTTHEPRISERIPTIONOFMOSTPRODUCTISOUTOFDATE，THEYCANTTRULYMEETTHENNSINGNEEDSOFFCMALCONSUMERPLUS，THEMARKETISSHORTOFANATIONWIDELEADINGBRAND，CONSUMERSARECONTINULYCHANGINGBRANDSTOFMDREPLACEMENTOFBETTERFANCIONTHEBIGATTRATIVENESSOFMARKETANDTHEADVANTAGEOFGUIZHOUYIBAIINTHEAREAOFCHINESETRADITIONALMEDICINEMARKETISTHEBASEFORTHECOMPANYTOENTERTHEFEMAINURSINGMARKETINTERMOFIMPLEMENTINGOFMARKETINGSTRATEGYLIANGXIANGXIYUPRODUCTSWILLEXECUTEPRODUTLINEEXTENDINGSTRATEGYAROMDCOREPRODUTPRICINGWILLMATCHOURSTRATEGYOFTARGETINGATMEDIUMHIGHMARKETINTERMOFCHANNELSELECTING，THEPRODUCTWILLADOPTDOUBLECHANNELSTRATEGYMEDICINEANDCONSUMERTVADWILBEOURMAINMEDIMCHOICEMAGAZINEADWILLBEOURASSISTINGCHOICE，WEWILLSUPPLEMENTFLATADINTERMOFPROMOTIONSTRATEGYTHECOMPANYWILLADOPTTHELINEOFPROMOTIONBYTHREEPHRASE，ANDBRINGTHEEFFECTOFMULTIPROMOTIONSTRATEGYINTOFULLPLAYBASEDONSYSTEMATICALLYPLANNINGSTABLYIMPLEMENTING，GUIZHOUYIBAIWILLBEDETERMINEDTOBUILDITINTOTHEBESTKNOWNBRANDINCHINA’SFEMALENURSINGAREAKEWWORDSFEMALNURSING；TARGETING；PROMOTIONCOMBINATIONLI

簡介：華南理工大學(xué)碩士學(xué)位論文清遠(yuǎn)市簡能家居有限公司商業(yè)計(jì)劃書姓名霍衛(wèi)東申請學(xué)位級別碩士專業(yè)高級管理人員工商管理指導(dǎo)教師雷鳴20061001華南理工大學(xué)碩士學(xué)位論文行的公司定位在清遠(yuǎn)市的中高端家具消費(fèi)市場，將會建立中高檔商場形象，并以此來填補(bǔ)清遠(yuǎn)市品牌家具銷售的市場缺口。多種名牌產(chǎn)品的代理銷售會產(chǎn)生和提高商場本身的知名度關(guān)鍵詞；板式家具；目標(biāo)市場；差異化戰(zhàn)略II

簡介：華南理工大學(xué)碩士學(xué)位論文珠海洪灣港集裝箱多用途碼頭商業(yè)計(jì)劃書姓名陳蔚東申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師簡兆權(quán)20061001華南理工大學(xué)碩士學(xué)位論文ABSTRACTTHISISABUSINESSPLANTHATFOCUSEDONIMPORTANTTRANSPORTINFRASTRUCTUREPROJECTSINZHUHAIEXTENDINGOFTHEMULTIPURPOSECONTAINERPROJECTOFHONGWANGANGPORTACCORDINGTOTHEZHUHAIPORT’SMASTERPLAN，HONGWANGANGWILLBEARTHECONTAINERSANDTRANSPORTOPERATIONSPIECESWHICHARECAUSEDOFTHETRANSFERFUNCTIONOFTHEJIUZHOUPORTANDCOORDINATEDWITLLTHENEIGHBORINGINDUSTRIALZONESANDALSOWILLDEVELOPINTOAMAJORCONTAINERHARBORANDFEEDINGCONDITIONSGROCERYHARBORGRADUALLYTHISPAPERANALYZETHECHARACTERISTICSOFTHEPROJECT，BASEDONTHEANALYSISOFTHEINDUSTRYCOMPAREDWITLLOURCOMPETITORS，EXPLAINTHEMARKETOPPORTUNITIESANDTHREATS，ANDSUMMEDUPKEYELEMENTSWHICHWILLMAKETHEPROJECTSUCCESSINTHEINDUSTRYTHISPAPERBASEDONQUANTITATIVEANALYSIS，ANDUSESTHEMATURETHEORETICALMODELASATOOL，DERIVEDTHESHORT，MEDIUMANDLONGTERMFLOWOFGOODSOFTHEPROJECTSTHERESULTSSHOWTHATTHEPROJECTHASAGOODMARKETPROSPECTTHISPAPERANALYZESTHECONDITIONSFORTHEIMPLEMENTATIONOFTHEPROJECTONTHEBASISOFTHEEVALUATIONOFCERTAINSTRATEGICRESOURCESOFTHEPROJECTWHICHAREOWNEDBYTHECOMPANY，ANALYSISANDEVALUATETHEIMPLEMENTABILITYOFTHEPROJECTCOMPANYANDCOMPAREDADVANTAGESANDDISADVANTAGES、L，ITLLTHECOMPETITORS，POINTOUTTHEASPECTTHATIMPROVINGTHECONDITIONSOFTHEPROJECTS’IMPLEMENTATIONATTHESAMETIME，THISPAPERGIVESTHEEXPLANATIONOFTHEDEVELOPMENTPROGRAMFROMTHECONSTRUCTIONPROGRESS，F(xiàn)INANCINGARRANGEMENTSANDOTHERASPECTSOFPROJECTMANAGEMENTTHISPAPERALSOCONDUCTEDAFINANCIALEVALUATIONOFTHEPROJECT；ASSESSTHEPROJECTPROFITABILITY，LIQUIDITY，OPERATIONALRISKANDPROFITABILITYFORTHEASSESSMENTOFTHENATIONALECONOMYBYFINANCIALINSTRUMENTSINTHEPARTOFRISKANALYSIS，THEPAPEREVALUATESTHEMAINRISKFACTORSWHICHWILLINFLUENCETHEPROJECTSYNTHETICALLY，ANDGIVESTHEPREVENTIONSTRATEGYFINALLYTHISPAPERGIVESTHERESULTSBASEDONTHEANALYSISOFTHERESEARCH，THEMULTIPURPOSECONTAINERPROJECTOFTHEHONGWANGANGPORTISFEASIBLEINTECHNIQUECOLLECTIVITY，AND謝TLLTHEHIGHEREFFICIENCY，MODERATERISK，ANDTHEMARKETHASGOODPROSPECTSANDADVANTAGESKEYWORDSCONTAINERWHARFLOGISTIC；INVESTMENTANALYSIS；STRATEGYII

簡介：華南理工大學(xué)碩士學(xué)位論文藍(lán)色魅力運(yùn)營商業(yè)計(jì)劃書姓名劉揚(yáng)申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師陳春花20061001的發(fā)展也將有著一定影響。關(guān)鍵詞中小企業(yè)信息化；商業(yè)計(jì)劃；藍(lán)色魅力II

簡介：華南理工大學(xué)碩士學(xué)位論文福昌紡織品公司印尼市場2007年?duì)I銷計(jì)劃書姓名溫錦沛申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師龔振20061001華南理工大學(xué)碩士學(xué)位論文ABSTRACTTHISBUSINESSPLANDRAWSAPICTUREFORGUANGZHOUFUCHANGTEXTILETRADINGCOMPANY‘SPRODUCTIONANDSALEININDONESIAIN2007，WHICHPROVIDESADETAILEDANDCOMPREHENSIVEINSTRUCTIONSANDACLEARSTRATEGYFORTHEPRODUCTIONANDSALEINTHENEXTYEAR．WITHCARRYINGOUTTHISPLAN,ITISHOPEDTHATTHECOMPANYENFORCETHEORIGINALMARKETANDDEVELOPTHEINDONESIAMARKET,ENLARGETHECOMPANY’SBRANDINFLUENCEININDONESIA,INCREASETHEBENEFITANDPROMOTETHECOMPANY．THEPLANINTRODUCESTHEHISTORY,TODAY’SSTATUS，HUMANRESOURCE，COMPANYSTRUCTUREANDFINANCE，ETC．OFFUCHANGCOMPANY,WHICHISTHEEXECUTIVEOFTHEPLAN．BASEONTHECOMPANY,ITANALYZESTHECOMPETITIONENVIRONMENTFORTHECOMPANYANDINTRODUCESFACTORSLIKEPOPULATION,ECONOMY,LOCATION,POLICYANDLAWS,CULTUREANDTECHNIQUEFROMINANDOUTOFCHINA,FROMWHICHTHEFIERCECOMPETITIONISSHOWN．THEN,SWOTTOOLISUSEDTOANALYZETHETHREATANDOPPORTUNITYTHECOMPANYFACESANDSTRENGTHANDWEAKNESSTHECOMPANYBEARS．ACCORDINGTOTHEDATAONHANDANDTHETOTALMARKETDEMAND，THESTRUCTUREFORTHEDEMANDANDTHETREND,THEGOAL，INCLUDINGTHESALESAMOUNTANDTHEMARKETPOSITIONFORTHESALEIN2007ISSET．THEPAPERFOCUSESONCOMPANY’SCOMBINATIONFORPRODUCTION,PRICE，TUNNELSANDSALE．INTHEPRODUCTIONPROPOSALTHEBCGMATRIXISUSEDT0ANALYZETHEPRODUCTIONCOMBINATIONTOMAKEASTRATEGYFORDIFFERENTPRODUCTIONSDEVELOPMENTS．；BASEONTHEPRICESETTINGMODEL，THEPRICEISSETFORDIFFERENTAREASANDDIRECTSALEMODELWILLBEUSEDACCORDINGTOTHECOMPANY’SCHARACTERS；ALSO，THEADVERTISEMENT,EXHIBITIONSANDSALESENHANCINGMETHODSARCDISCUSSED,THEBUDGETANDSCHEMEAREPROPOSED；MANAGEMENTISSUESAREALSOCOVEREDINTHISPLANTOSUPPLYADETAILEDINSTRUCTIONFORHIRING，MANAGINGANDINSPIRINGTHEWORKERS．AFTERALL，HOWTOCANYOUTTHEPLANISINTRODUCEDINORDERTOCONTROLTHEEXECUTINGPROCESS．FINALLY,FINANCIALANALYSISANDRISKESTIMATIONALEMADETOGUARANTEETHERISKCONTR01．KEYWORDSFUCHANGCOMPANY；INDONESIA；BUSINESSPLAN．II

簡介：II分類號密級UDC學(xué)位論文乾坤電子商務(wù)服務(wù)公司商業(yè)計(jì)劃書何雪蕾指導(dǎo)教師姓名侯倫副教授電子科技大學(xué)成都申請專業(yè)學(xué)位級別碩士專業(yè)學(xué)位類別工商管理（MBA）論文提交日期2007年9月6日論文答辯日期__2007年11月26日___學(xué)位授予單位和日期____________________________________________答辯委員會主席評閱人20年月日

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簡介：分類號密級UDC1注學(xué)位論文什邡板鴨生產(chǎn)創(chuàng)業(yè)計(jì)劃書（題名和副題名）楊杰（作者姓名）指導(dǎo)教師姓名雷鳴副教授電子科技大學(xué)成都（職務(wù)、職稱、學(xué)位、單位名稱及地址）申請專業(yè)學(xué)位級別碩士專業(yè)名稱工商管理（MBA）論文提交日期20083論文答辯日期20085學(xué)位授予單位和日期電子科技大學(xué)答辯委員會主席評閱人2008年月日注1注明國際十進(jìn)分類法UDC的類號。獨(dú)創(chuàng)性聲明本人聲明所呈交的學(xué)位論文是本人在導(dǎo)師指導(dǎo)下進(jìn)行的研究工作及取得的研究成果。據(jù)我所知，除了文中特別加以標(biāo)注和致謝的地方外，論文中不包含其他人已經(jīng)發(fā)表或撰寫過的研究成果，也不包含為獲得電子科技大學(xué)或其它教育機(jī)構(gòu)的學(xué)位或證書而使用過的材料。與我一同工作的同志對本研究所做的任何貢獻(xiàn)均已在論文中作了明確的說明并表示謝意。簽名日期年月日關(guān)于論文使用授權(quán)的說明本學(xué)位論文作者完全了解電子科技大學(xué)有關(guān)保留、使用學(xué)位論文的規(guī)定，有權(quán)保留并向國家有關(guān)部門或機(jī)構(gòu)送交論文的復(fù)印件和磁盤，允許論文被查閱和借閱。本人授權(quán)電子科技大學(xué)可以將學(xué)位論文的全部或部分內(nèi)容編入有關(guān)數(shù)據(jù)庫進(jìn)行檢索，可以采用影印、縮印或掃描等復(fù)制手段保存、匯編學(xué)位論文。（保密的學(xué)位論文在解密后應(yīng)遵守此規(guī)定）簽名導(dǎo)師簽名日期年月日

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