對五礦企業(yè)文化建設的探討.pdf

1、Y86283‘對外經(jīng)濟貿(mào)易大掌在職人員以同等學力申請碩士掌位論文論文題目：對五礦企業(yè)文化建設的探討主題詞：給業(yè)文化五礦集團文化建設專業(yè)：王直簧理——研究方向：國匪全些鱉里研究生姓名：睦顯導師姓名：張塹醫(yī)論文起止時間：200510—200604ABSTRACTCorporatecultureplacessubstantialroleinthemodembusinessTheChineseenterprises，especiallytheb

2、igones，nOWsufferedalotfromnocorporatecultureoroutoffashionedcorporatecultureTheyarenowundergoingmetamorphosistoadapttothechallengesraisedfromthefastchangingenvironmentofglobalcompetitionIntheprocess，manyadvancedmanagemen

3、ttoolsfromabroadhavebeenintroducedbymoreandmoreChineseenterpriseswhichleadstoinnovmionofthewholemanagementsystemHowtointegratecorporateculturetopushforwardthemanagementinnovationhasbecomethekeyissuethatmosttopmanagementc

4、oncernedaboutAsoneofthefortyfourbackbonestate—ownedenterprises，MinmetalsGroupranksthe11”ofthetopfivehundredenterprisesinChinaMinmetalsGroupisnowundertakingtheestablishmentofthebrandnewcorporateculturalsystemtoensurethebu

5、sinesscontinuityplanandmeettherequirementofthechallengesandopportunitiesprovidedwiththepaceofChina’SparticipationinWorldTradeOrganizationintheneweraThisarticleisthroughtheanalysisofthedefinitionofcorporateculture，corpora

6、teimage，andcorporatecorecompetitiveness，alongwiththeanalysisofthedevelopmentandthecurrentsituationofcorporatecultureofstateownedenterprisestointroducetheintensivediscussiononcorporatecultureoftheMinmetalsGroupDetailedsta

7、tementofthedevelopmentofcorporatecultureofMinmetalsGroupandthecurrentprincipleusedinthedevelopmentofthenewcorporatecultureandits“threesteps’’seedtimearespecifiedinthearticleEmphasishasalsobeenputonthekernelviewofthecorpo

8、ratecultureofMinmetalsGroupanditsfourmaincharacteristicsAnalysishasbeenmadeonthesuccessfulexperiencesandexistingproblemsoccurredduringtheinnovationprocessofcorporatecultureofMinmetalsGroupKeywords：EnterpriseCulture，Minme