國際化公司在中國的戰(zhàn)略選址——張家港波坦新工廠選址分析.pdf

1、Y770393後里大學(xué)掌按代碼：10246學(xué)號：S03E025072碩士學(xué)位論文國際化公司在中國的戰(zhàn)略選址——張家港波坦新工廠連址分析系(所)：專業(yè)：姓名：管理學(xué)院高級管理人員工商管理孫宏基工作單位：張家港波坦建筑機械有限公司指導(dǎo)教師：完成日期：李宏余教授2005年5月25日來經(jīng)作者導(dǎo)師蔚意勿全文公布，’S03E025072孫宏基國際化公司在中國的戰(zhàn)略選址張家港波坦新工廠選址分析AbstractWiththeglobalizationo

2、ftheworldeconomythecompetitioninthemarketturnstobesharperThankstothefreedomandconvenienceforforeigntradeandinvestment，morecapitalflowstotheareawitlllowcostandhighlyutilizationratioontheassetsThedevelopedcountrytransferst

3、heirresourcesandlaborintensiveindustrytothedevelopingcountrywhichmakesthetransnationaloperationbecometherealityWitllChina’sentryintoWTOandtheeconomyglobalizationChinanotonlyopenstheworldmarket，butalsoimprovesitscompetiti

4、venessforitscheaplaborandrawmaterials，whichattractsmanytransnationalenterprisesTherefore，itbecomestherightchoicefortheforeigngroupsandcompaniestoestablishingfactoriesinChina，whichhelpsthemtealizetheirstrategyInadditionwi

5、tllthequickdevelopmentofChina’seconomymanyentrepreneursandinvestorsgoabroadtoinvestandsetuptheirfactories，facingtheworldmarketandcompetitivenessHowevernotonlyfortheforeignenterprises，butalsofortheChina’sentrepreneurs，the

6、yencounterthesalnequestion：wheretoestablishthefacilityItisnotonlythestrategicdecisionfortheinvestorstochoosetherightlocationfortheirbusiness，butalsothenecessarystepfortheforeigncompaniestoachievetheirglobalstrategy111ise

7、ssayfocusesonthetrendofopermionmanagementglobalizationAssociatedwithZhangjiagangPotainMachineryCo。，Ltd，itmakessufficientanalysisonfourpointsforchoosingtherightinvestmentlocationThestructureofthisthesisisdescribedasfollow

8、s：Part1：Analysisonoperationmanagementglobalization；Definitiononchoosinglocation，theimportanceandaffectedfactorsonitPart2：IntroductionandanalysisonthefourselectedcitiesforPotain’srelocationPart3：Analysisoneachfactor：makea

9、nalysisonthedatacollectedforthesixmainpoints，andfinallyselectthebestci夠accordingtothescorestheygetPart4：ConclusionKeyWords：GlobalizationofWorldEconomyTransnationalCompanyGlobalizationofOperationsStrategyLocationDecision，