外資進(jìn)入中國傳媒業(yè)與政府規(guī)制的博弈分析.pdf

1、湖南大學(xué)碩士學(xué)位論文外資進(jìn)入中國傳媒業(yè)與政府規(guī)制的博弈分析姓名：楊芳申請學(xué)位級別：碩士專業(yè)：新聞學(xué)指導(dǎo)教師：姚德權(quán)20080415AbstractChineseMediamarketisthemostlantencymediamarketandthelncreaslngtastmediamarketintheworld，whichattractsForeigIlMediamostStatedepartmentandantherdepar

2、tmentprintedsomedocumentsandruleoflawswhicha110wednopubliccapitalenteringMediamarketthedooropenedlittle，signedthenewmomentotinnovationChineseMediamarketbecameoneoftheemphasingattentionlndustryForei鯽Mediatfiedtheirbesttoe

3、ntertheChineseMediamarketAtthes鋤etlme，ChinesegovemmentprintedsomedocumentsandmleoflawstoeVadethenskotideologypenetrationandprotectlocalmediasotheremustbeagamebetweenforeignmediaandChinesegoVemmentItrytoexpatiatethegamebe

4、tweenforeignmediaandChinesegoVemmenttromthreeaspects，likepanypolicygainandlossinthegameFonnthat，IforecastthefutureofthemFirstly，thistextdiscussessthecausationofgamebetweentorelgnmediaandChinesegovernment，thinkingthereisl

5、ossandgainbothsidesThen，thistextc011igatesactllalityofForeignMediadevelopmentinChineseMediamarketandthelawsofChinesegovemment，concludesthepoliciesofbothsidesandthegame0fbomsidesischangingChinesegoVemmentprintedsomedocume

6、ntsandruIeot1awswhichprotectlocalmediaForeignmediaimmolatestheshortproflt，adoptsimprovingthefhendship，jointventureandcooperate，equlityflallingtothegroundtopenetrateChineseMediamarketLast，thistextconstractsthef0冊er，analyz

7、esthegainand10ssofbothsides，andthinksthedistributeofprofitleanedtoChinesegovemmentatmomentBesides，thetextthinksChinesegoVemmentshouldgraduallyrelaxthecontrolofforeignmedia，whichmakestheforeignmediagetthemoredevelopmentin

8、ChinaTheaimofthistextisusingthecorrelatiVetheoryineconomytoconsldeForeigncapitalenteringChineseMediaIndustryIttakesexampleforChinesemedlaenteringinternationalmaketandChinesegoVemmentbuildsmechamsmtomanagetheForeigncapita