基于復(fù)合渠道的分銷系統(tǒng)利潤模型及企業(yè)聯(lián)盟利益分配策略研究.pdf

1、碩士學(xué)位論文THESISFORMASTER。SDEGREE論文題目基于復(fù)合渠道的分銷系統(tǒng)利潤模型及企業(yè)聯(lián)盟利益分配采略研究作者學(xué)院專業(yè)指導(dǎo)教師備注蘇琳工商管理學(xué)院管理科學(xué)與工程鐘磊鋼副教授oo七年一月日東北大學(xué)碩士學(xué)位論文AModelofDistribitionSystemProfitforMultichannelsandResearchonProfitallottinginACorporationAllianceAbstractSup

2、plychainmanagementistheresultofsupplying、distributing、salechannelandprocessintegrationinthemodemlogistics，includingallthecorporationsthatparticipatingintheprocessofsupplying、manufacturing、distributingandsale，whichistheco

3、reprocessandmainlineofthemodemlogisticsactivitiesInventorycostisalwaysanimportantpartofthecostinsupplychainIfyouwanttocontrolthecostofsupplychainandmakeitoptimization，multileveloptimizeandcontrolismustberequiredManageand

4、controlmultilevelinventorysystemisoneofthemostimportantsegmentofenhancethecustomerservicelevelandincreasetheefficiencyofsupplychainAtthesametime，afterChinajoinedintheWTOandobtainedtherightofcommerceanddistributionofforei

5、gncapitalcorporation，thecompetitionofmarketingchannelsismoreandmoreimpetuosityNowsellchannelsinthetrademannercan’tsatisfythedemandofthecustomersSofromthesinglechannelturntothemulti—channelisneededThetraditionalpatternsth

6、atcorporationsdealinallbythemselveshasbeenbreakingnowadaysinthebackgroundofglobalizationandinformationalization，becauseitcannotgetthelong—termprofitsforthecorporationsanylongeronlybybatchproductionorscaledealTheappearanc

7、e0fcorporationAlliancehaschangedthetraditionalcompetitivewaythoroughlythecorporationsneedtocooperatewithitsrivals，namelycooperationforcompetition，justforitsownsurvivalanddevelopmentThispaperconcentratesontheproblemsofmul

8、ti—echelondistributionsystemwhichisconsideredwithonemamlfacturermultipledistributioncentersandmultipleretailersBasedoilperiodicreviewofinventoryAnoptimizingmodelofinventorysystemprofitisgiven，whichcontainsboththesituatio

9、nofholdinginventoryandthesituationwithoutinventorywhenthedemandofretailersarestochasticandcorrelated，F(xiàn)inallyfromtheperspectiveofminimizingthetotalprofitofthesystem，thechangeofprofitalongwithdemandcorrelationunderthesetwo

10、situationsispresentedwithanumericalexample，whichisprovedtobeusefulforinventorydecisionSecondlyamendthemodelwhichhasbeengiven，applyittoamultichannelsproblemFromthedifferenceoftheinventorysystemprofitbetweenthismulti—chann