中國電信企業(yè)發(fā)展戰(zhàn)略研究.pdf

1、山東大學(xué)碩士學(xué)位論文中國電信企業(yè)發(fā)展戰(zhàn)略研究姓名：張偉申請學(xué)位級別：碩士專業(yè)：工商管理指導(dǎo)教師：趙景華張喜民2002.10.20ABSTRACTFollowingtheeconomicglobalization，thedevelopmentofthetelecommunicationindustryislikearagingfireAfterChinaentersWTO，China’Stelecommunicationindustryi

2、swithitspowerfulgrowth，thepositioninnationaleconomyisveryimportantdaybydayHoweverinasituationthatthehardtechnologyoftheChinesetelecommunicationindustryismoreriplyandkeepsmovingaheadsimultaneouslywiththeworld，Softtechniqu

3、e，namelymanagementandadministrationhavealreadyslightlylaggedbehindapparentlyThistextstudiesthedevelopmentofChina’Stelecommunicationenterpriseundertheenviromentofthis，putforwardthedevelopmentstrategyfacingenterpriseofChin

4、aTelecom，InordertoadapttoworldtelecommunicationindustrycontroltelaxcontroltideandChinatelecommunicationenterprisemonopolizetOchangethatcompete，ImprovetheinternationalcompetitivenessofChina’StelecommunicationenterprisefⅥr

5、therThisthesisdividesintosevenpartsaltogetherThefirstpartItisapartoftheforeword，thequestionthattheauthorstudiedafterputtingforwardthistext：SecondpartReviewsandanalysestothestrategictheory，havedonethepreparationintheoryin

6、ordertomakethedevelopmentstrategy；ThethirdpartItislocalspointofthistextwiththefourthpart，adoptPotter’SmodelanalyticalmethodandSWOTanalyticalmethod，Carryonindepthanalysistothedomesticandforeignenvironmentandcompetitivenes

7、sofChinastelecommunicationenterpriseHavefoundthegoalandpossibilityinordertodevelopformulation；ThefifthpartComparethedevelopmentstrategiesofDeutscheTelekom，F(xiàn)renehTelecomandSingaporetelecommunicationwith，Offerreferencefort

8、hedevelopmentofthetelecommunicationenterpriseofonrcountry；ThesixthpartTheauthorhasproposedthatthethinkingofdevelopmentoftelecommunicationsenterpriseofourcountryistheconclusionthatthistextmustbepublishedthroughresearch；Th