綠城烏鎮(zhèn)雅園養(yǎng)老房產運營管理模式研究

1、浙江財經大學本科生畢業(yè)論文（設計）I綠城烏鎮(zhèn)雅園養(yǎng)老房產運營管理模式研究摘要：我國已進入到老齡化高峰期，老齡化趨勢嚴峻，國家提倡“以居家養(yǎng)老為基礎，社區(qū)為依托，機構為支撐”，構建“9073”養(yǎng)老格局養(yǎng)老房產的開發(fā)與建設十分急需。研究本課題的意義在于提高老年人的晚年生活質量，完善我國養(yǎng)老地產運營管理模式。本文以綠城烏鎮(zhèn)雅園為中心，調查、分析其運營管理模式，從住宅產品設計特點、運營模式、資金來源、配套設施等方面總結分析其成功的原因，通過案例

2、研究、比較研究、問卷調查等研究方法，得出綠城烏鎮(zhèn)雅園在養(yǎng)老地產運營管理模式上的優(yōu)點，以及通過烏鎮(zhèn)雅園項目折射出的我國在養(yǎng)老房產領域上現存的幾個急需解決的問題，為我國之后的養(yǎng)老房產提供可以借鑒的寶貴經驗。關鍵詞：烏鎮(zhèn)雅園；養(yǎng)老房產；運營管理；養(yǎng)老模式ExplingtheOperationManagementModeofGreentownWuzhenGracelsEndowmentRealEstateAbstract:Chinahasent

3、eredthepeakperiodofagingtheagingtrendisgrim.Ourcountryadvocatestheideaof“taketheelderlyathomeasabaserelyonthecommunitydistrictssupptedbyinstitutions“aimstobuild“9073“pensionpattern.thedevelopmentconstructionofpensionesta

4、teismuchneeded.ThesignificanceofthisstudyistoimprovethequalityoflifeoftheelderlyinhislateryearsimprovetheoperationmanagementmodeofChinasendowmentrealestate.InthispaperIinvestigateanalyzetheoperationmanagementmodeofGreent

5、ownWuzhenGracel.thenIsummarizeanalyzedthereasonsfitssuccessintermsofresidentialproductdesignfeaturesoperationmodesourcesoffundingfacilitiesetc..ThroughcasestudiescomparativestudiesquestionnairesresearchmethodsIconcludeth

6、eadvantagesintheoperationmanagementmodeofGreentownWuzhenGracelaswellasexistingurgentproblemsinthefieldofChinasendowmentrealestate.Mostimptantlyitcanoffervaluablelessonsfourcountry’sendowmentrealestate.Keywds:WuzhenGracel

7、pensionpremisesoperationsmanagementpensionmodel浙江財經大學本科生畢業(yè)論文（設計）III4.5特色配套..........................................................................................................104.5.1頤樂學院.............................

8、..................................................................104.5.2醫(yī)療公園...............................................................................................104.6烏鎮(zhèn)雅園與國內外案例比較...............................

9、...........................................115烏鎮(zhèn)雅園日常運營管理研究........................................................................................125.1服務標準.................................................................

10、.........................................125.1.1收費服務...............................................................................................125.1.2免費服務..............................................................

11、.................................135.1.3服務改善與增加服務...........................................................................135.2合作運營商......................................................................................

12、................135.3園區(qū)日常管理..................................................................................................145.3.1人員配備。...................................................................................

13、........145.3.2各場所營業(yè)時間...................................................................................146烏鎮(zhèn)雅園的貢獻.........................................................................................................

14、147我國養(yǎng)老房產不足改進.............................................................................................168總結.............................................................................................................

15、................17參考文獻...........................................................................................................................18附錄：問卷調查..................................................................