醫(yī)療器械銷售人員勝任力模型構(gòu)建——以高尚怡康科技有限公司為例畢業(yè)論文

1、I摘要文章的主要內(nèi)容首先是從勝任力的概念入手，綜述勝任力的概念及勝任力模型的相關(guān)理論，在此基礎(chǔ)上引出本文所研究的勝任力以及構(gòu)建高尚怡康有限公司的銷售人員的勝任力模型。其次說明高尚怡康有限公司現(xiàn)有銷售人員的現(xiàn)狀，根據(jù)現(xiàn)有狀況提出銷售人員在勝任力模型應(yīng)用的方面存在的問題。最后主要針對(duì)公司銷售人員所存在的不足，通過一定的方法研究分析，給出相應(yīng)的勝任力標(biāo)準(zhǔn)，并且與公司實(shí)際相聯(lián)系，制定出適合高尚怡康有限公司銷售人員的勝任力模型。關(guān)鍵詞：關(guān)鍵詞：勝

2、任力；勝任力素質(zhì)；勝任力模型ABSTRACTThefirstpartofthearticlestartsfromtheconceptofcompetencyoftheconceptcompositionofreviewcompetencyillustratesthetheybasisofcompetencythendrawsthecompetencythecompetencymodelbuilding.Thesecondpartdesc

3、ribescurrentsituationofsalespersonnelnobleGaoshangyikanglimitedcompanyaccdingtotheexistingsituationinthesalesstaffcompetencymodelproblem.Thethirdpartmainlyinsufficientgivesalesstaffthecompetencyofthecrespondingstardsprac

4、ticeestablishthecompetencymodelofthecompany.Keywds:competencyCompetencequalitycompetencybuildingIII目錄1勝任力的相關(guān)概念..............................................................................................................

5、................11.1勝任力的概念.....................................................................................................................................11.2勝任力的理論基礎(chǔ).................................................

6、.........................................................................11.2.1冰山模型.........................................................................................................................................

7、...11.2.1洋蔥模型............................................................................................................................................22高尚怡康有限公司銷售人員存在的問題................................................

8、...............................32.1招聘指標(biāo)模糊.....................................................................................................................................32.2培訓(xùn)項(xiàng)目不合理...................................

9、.............................................................................................32.3考核指標(biāo)不完善....................................................................................................................

10、............42.4基于問題的分析................................................................................................................................43醫(yī)療器械銷售人員勝任力模型的構(gòu)建...................................................

11、.................................43.1銷售人員的勝任力模型構(gòu)建.....................................................................................................53.2進(jìn)行數(shù)據(jù)分析及素質(zhì)分級(jí).......................................................

12、....................................................63.3高尚怡康的勝任力素質(zhì)模型的制定及實(shí)施......................................................................6結(jié)論.........................................................................