天津拖拉機(jī)制造有限公司企業(yè)戰(zhàn)略研究.pdf

1、天津大學(xué)碩士學(xué)位論文天津拖拉機(jī)制造有限公司企業(yè)戰(zhàn)略研究姓名：郭京生申請學(xué)位級別：碩士專業(yè)：工商管理指導(dǎo)教師：汪波20090701AbstractChinaisadevelopingcountryandthedifficultiesandfocustobuildawelloffsocietyinanallroundwayareintheruralareas，sothedevelopmentofagriculturalmechanizati

2、onistheeffectivewaytobuildawell—offsocietyin鋤allroundwaySincethePromotionLawofAgriculturalMechanizationwaspassedinthe10也meetingoftheStandingCommitteeofthel0血NationalPeople’SCongressinJune，2004，thecauseofChina’Sagricultur

3、almechanizationhasenteredastageofrapiddevelopmentAfterthechangesinrecentyears，theindustryofagriculturalmachineryhasformedthepatternofStandingLiketheLegsofTripodwiththelarge—scalestateownedholdingenterprisesastheleadingro

4、le，theprivateenterprisesasthemainbodyandtheforeignfundedenterprisesasthesupplementsOntheonehandundertheinfluenceofsuchmultiplepositivefactorsasthebenefitingfarmerspoliciesinournation，thegradientrenewalofagriculturalmecha

5、nizedproducts，theopeningupofnewmarketsandtheexporttradethemarketdemandhasshownthedistinctivecharacteristicsofcoordinatingpromotionandawidevarietyofproducts；ontheotherhand，asaffectedbySOmanyfactorsastheincreaseofrawmateri

6、alspriceandlaborcosts，thetighteningofthenationalcreditsandthelaggingbehindofthefullyfundedprojectofagriculturalmachinerysubsidies，theproductioncostshavesubstantiallyincreasedandtheenterpriseprofithasdramaticallydecreased

7、Facedwiththeopportunitiesandchallenges，theresearchonthecorporatedevelopmentstrategiesappearsveryimportantforthesurvivalanddevelopmentoftheenterprisesWiththestatusquoofChina’Sagriculturalmachineryasthebackgroundandtheanal

8、ysisofmainexamplesofdomesticagriculturalmachineryenterprises，thispaperelaboratesthesignificance，methodsandcontentoftheresearchonthedevelopmentstrategiesofTianjinTractorManufacturingCo，LtdThewholetextisdividedintosixchapt