生態(tài)旅游理論在旅行社經(jīng)營(yíng)中的運(yùn)用——以長(zhǎng)沙市為例.pdf

1、／罨95807毒分類(lèi)號(hào)UDC：密級(jí)：——單位代碼：!Q3S幸招崳孽耐戢乞弦學(xué)位論文生態(tài)旅游鯧蹴泊涮許蔬蝣中的運(yùn)用——以長(zhǎng)沙市為例潘春芳學(xué)號(hào)：000821指導(dǎo)教師姓名：基主塞墊籃主壹鯊些型墊盤(pán)堂塑由：蓬逆!!!!!!申請(qǐng)學(xué)位級(jí)別：塑學(xué)科、專(zhuān)業(yè)名稱(chēng)：絲鲞鱟堡研究方向：絲鱟鱟壟論文答辯日期：!!!i生i旦論文提交日期：!!!i生!旦學(xué)位授予單位和口期：主壹鹽些登絲盤(pán)生!!!i生!旦答辯委員會(huì)主席：2006年6月生態(tài)旅游理論在旅行社經(jīng)營(yíng)中的運(yùn)用

2、一以長(zhǎng)沙市為例AbstractThecharacteristicsofecotourismarcembodicdinimprimitivetourresouroesplainwaysofacdvityecologicalmanagementahighparticipationintravelprocess，thesmallestinfluenceonthetraveldestinationandasustainableu∞ofresou

3、f瞄Ithasasetofpdnciplesandrequeststo如d￡ThereforethisamelepersiststhateeltourismisnotonlyanewJyemergingalternativetravehngproduetbutalsoamanagementideasalmbleforecotourismitselfAccordingtothefourbodytheoryofecotourismthesy

4、stemiscomposedofthemainbody(ecomurim)，theobject(ecotourismresourtxs)themedia(ecotourismmdumy)andthecartier(ecotourismenvironment)11壕developmentofanecotourismactivity∞liesOnthepl躺鋤drcsourcosofferedbytheca廊andtheobjectwhil

5、emediaandthemainbodyc柚exertinfluencetotheobjectandthecarrier嬲activitiesdevelopsOnthegroundsoftheprotectionprincipletherealizationofprotectionrequeststhetourismoperatorstoachievethebiggestprofitandtouriststosatisfytheirre

6、creationaldemandswithecological∞碰站iousn髂sandeaderthepremiseofsmallestimpact011theenvironmentInocotourismthemainfunctionofatravelagencytiesinmanagingaccordingtothe咖pkandrequestsofd：otourismexploitingauthenticecotourismpro

7、ductofferingecologicaleducationtothemainbodybeforethetourandrestrainingtheirnonecologicalbehaviorwhileservicingthetouristInlightofthis，theauthorinducedanddiscussedtheecotoarismtheoryOnthefoundationoftheprede∞sors’andcons

8、tructedthetheo哆systemoftheapplicationofacotounsmtothetravelagencyInviewofthedualconnotationofecotourisminthearticlethetheoryconsistsoftwodivisions：themacroscopiclevelofecologicalmanagementandthemicroscopiclevelofecotouri

9、smproductdevelopmentofatravelagencyInseparatelydefiningcorrelativeconceptsofthetravelagencyecologicalmanagementconnotation，feasibility鋤decotourismproductdevelopmentofatravelagencythearticlediscussestheecologicaloperation

10、throughaspectsofmanagementideaoperationprocess，organizingmanneretc；elaboratesonecotourismproductdevelopmentbydiscassingthemarketinvestigationandforecasttheselectionofecologicalsupplychainandtheimplementationofgreenmarket

11、inginpracticeFinallythearticletakesChangshaasacasethroughsampling32travelagenciesforinvestigationtheauthorhasgainedthefirsthandmaterialsofthepresentsituation(includingproductexploitation)ofthetravelagency’Secotourismmana

12、gementinChangshaaadcarriedOnallanalysisoftheexistingproblemswhilepumngforwardcorrelativeproposalsMoreoverthroughcanyingOilatoaristquestionnairesurveyinthelocalrepresentativeecotourismparksandgraspingthecognitionsituation

13、ofocotourismoftheinvestigatedobjectandtravelingdemands∞wellaStheirrequestsofthetravelagencythisarticleproposesootmtermeasmesandsuggestionsfortheapplicationofocotourismtotheoperationofthetravelagencyinChangshaKeywords：eco