企業(yè)跨文化管理及其運(yùn)作策略.pdf

1、武漢理工大學(xué)碩士學(xué)位論文企業(yè)跨文化管理及其運(yùn)作策略姓名：湯堃申請學(xué)位級別：碩士專業(yè)：馬克思主義理論與思想政治教育指導(dǎo)教師：柯育芳20060401武漢理工大學(xué)碩士學(xué)位論文AbstractThestudyofAcrossCulturemanagementconcernsonhowtomanageenterprisescomposedofpeopleunderdifferentculturesWiththerapidgrowthofgloba

2、leconomicandthefastdevelopmentofmultinationalenterprises，theproblemofmumculturemanagementisattractingtheattentionofpeopleandbecomingthenewtrendandfowardedgeofmanagementstudyWiththecontinouslygrowthofincorporationofworlde

3、conomyandcollectivizedregioneconomytheglobalizationofenterprisemanagementhasbecometheinreversibletrendofthetimeMultinationalmanagementisanormalphenomenainglobalecnomicdevelopmentTomaximizetheeconomicbenefit，theenterprise

4、smustbestridethenationalborderandusesourcesaroundtheworld，incoporatingtheadvantagesofthemselvesollfundtechnologyandmanagementwiththeadvantagesofamphitryonsonsourcesmarketandlabourforcetoengageinproductionandmanagementwhe

5、namultinationalenterpriseisinoperationjtsnotonlythecommoditycapitalandtechnologythatstridethenationborderbutalsothecultureItfacestheculturemuchdifferentfromitsnativecultureandthemanagementenvironmentmostlydecidedbyitInad

6、dition，whentheenterpriseisfundedbytwoormultipleinvestors，thecultureandemployeesfromdifferententerpriseswillproducemaladjustmentBeingoneofthebiggestchallangeformultinationalenterpises，multiculturemanagementisthekeytotheSU

7、CCESSofmultnationalmanagementThispapertakesaparttheproblemandactualityofmultinationalenterprisesbasedonmulticulturestudyofscholarsfromallaroundtheworldandintroducestheculturedifferencesandculturecollisionsencotmtedbymult