基于實物期權(quán)理論的柔性戰(zhàn)略決策模型研究.pdf

1、中國科學(xué)技術(shù)大學(xué)碩士學(xué)位論文基于實物期權(quán)理論的柔性戰(zhàn)略決策模型研究姓名：趙迪申請學(xué)位級別：碩士專業(yè)：企業(yè)管理指導(dǎo)教師：張瑞穩(wěn)20090501AbstractABSTRACTUnderdynamicandcomplicatedenvironment，theoperationalenvironmentofenterprisehasfundamentallychanged，andenvironmentuncertaintyleadstolay

2、erbreaktocorporationstrategyTechnicaladvanceswimthemimicryofrivalmakeenterprisemoreandmoredifficulttomaintaincorecompetenciesandkeeponpersistentcompetitiveadvantageFlexibilitystrategyaseffectivelystrategymanagementmeanst

3、hattheenterpriserepliesthechallengeofdynamiccompetitiveenvironment，aimstomakeenterpriseadaptchange，makeuseofchangeandcreatechangetocontrolfuture，byestablishingdynamiccorecompetenciesandsurpassingcompetitiontokeeponcompet

4、itiveadvantageFirstly，thepapercarriesonanoverviewtotheresearchontraditionalstrategymanagementandflexibilitystrategyandpointsoutthedisadvantageoftraditionalstrategymanagement，alsopointsoutthedisadvantageofexistingstudyoff

5、lexibilitystrategyTheresearchdirectionofthispaperhasbeenmadeSecondlythepapermakeananalysisofcharacteristicofdynamiccompetitiveenvironmentfromoriginofenvironmentuncertaintyanalyzesmeaningsandcharacteristicsofflexibilityst

6、rategyThepaperputsforwardthemeasurementindexessystemofflexibilitystrategyandbringingsupplyflexibilityintothemeasurementsystemisoneofinnovativepointsTothestaticandone—sidedcharacteristicoftraditionalstrategymanagementtheo

7、ry，andthelimitationsofmainstreamtheory’slackofquantitativethoughtandmethod，drawnsupportfromrealoptionideaandmethod，thepaperstructuresflexibilitystrategydecisionmakingmodelunderuncertainenvironmentThe’otherinnovativepoint

8、liesinthataccordingtonormalstrategymanagementcourse，analyzingtheappliedmechanismoftheflexibilitystrategydecision—makingmodelThirdlytakingriskmanagementforbackground，tomatchtheflexibilitystrategyvaluewithenvironmenttoeffe

9、ctivelyeliminatethetotalrisksThepaperbuildsananalyticalmodeltoexplainhowflexibilitystrategyeliminatesrisksBasedonrealoptiontheoryconstructingflexibilitystrategydecisionmakingmodelsunderthreekindsofdifferentmarketconditio