簡(jiǎn)介：西北大學(xué)碩士學(xué)位論文中國(guó)航空油料總公司發(fā)展戰(zhàn)略研究姓名楊偉申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師趙守國(guó)20040101』蘭羔墜主堡墮±旦墮塑墊坌墨堡壁墮竺I題目中國(guó)航空油料總公司發(fā)展戰(zhàn)略研究專業(yè)工商管理學(xué)員姓名楊偉導(dǎo)師姓名趙守國(guó)摘要學(xué)員簽名導(dǎo)師簽名隨著我國(guó)民航體制改革的不斷深入發(fā)展，尤其按照WT0的有關(guān)規(guī)定，我國(guó)在未來(lái)兒年取逐步放行航油供應(yīng)市場(chǎng)已指H可待，屆時(shí)中國(guó)航油企業(yè)的生存和發(fā)展將面臨嚴(yán)峻挑戰(zhàn)。我國(guó)在加入世貿(mào)組織使對(duì)石油石FT77、LK的承諾包括對(duì)民航航油銷售業(yè)的承諾主要包括二三個(gè)方面關(guān)稅的減讓；取消非關(guān)稅壁皂J給予外圉公刮貿(mào)易權(quán)和分銷卡義。中國(guó)航空油料總公司簡(jiǎn)稱中航油，作為圍內(nèi)唯一一家航空油品采運(yùn)供銷的倉(cāng)業(yè)，在國(guó)內(nèi)航空油品銷售市場(chǎng)上處于絕對(duì)壟斷地位。隨著市場(chǎng)化進(jìn)程的加快和民航體制改革的不斷深入，中國(guó)航空油料總公司將面臨著更多的機(jī)遇和挑戰(zhàn)．航油市場(chǎng)的持續(xù)增長(zhǎng)會(huì)給予中困航空油料總公司更多機(jī)會(huì)，而骯油市場(chǎng)的刀放，新競(jìng)爭(zhēng)者的加入也將導(dǎo)致中國(guó)航空油料總公司所處的航油市場(chǎng)從聾斷時(shí)代走入競(jìng)爭(zhēng)時(shí)代，競(jìng)爭(zhēng)者將逐步加入，中困航空浦料總公司的市場(chǎng)份額將逐步降低。在未來(lái)激烈的航油供應(yīng)市場(chǎng)葉，如何確定自己末求的發(fā)展方向，培育自身的核心競(jìng)爭(zhēng)力，以斟往市場(chǎng)競(jìng)爭(zhēng)占得先機(jī)，是擺在中囤航空油料總公司面前急待解決的重要問(wèn)題。本文通過(guò)對(duì)中凼航空油料總公司內(nèi)外部競(jìng)爭(zhēng)環(huán)境的分析及對(duì)公司發(fā)展中關(guān)鍵問(wèn)題的診斷，提出了倉(cāng)業(yè)的競(jìng)爭(zhēng)戰(zhàn)略，同時(shí)為配合發(fā)展戰(zhàn)略的有效實(shí)施，提高企業(yè)的綜合管理水平，應(yīng)建立相應(yīng)的組織系統(tǒng)、流程設(shè)計(jì)、管理制度、績(jī)效考核、薪酬激勵(lì)、計(jì)劃預(yù)算等配套的職能戰(zhàn)略，最后，本文提出了公司近五年的戰(zhàn)略實(shí)施計(jì)劃及戰(zhàn)略實(shí)施的JXL險(xiǎn)?！娟P(guān)鍵詞】航空油料發(fā)展戰(zhàn)略中航油【研究類型】應(yīng)用研究奪乍輯揚(yáng)墨

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簡(jiǎn)介：上海交通大學(xué)碩士學(xué)位論文中國(guó)國(guó)內(nèi)航線航空公司客運(yùn)管理研究姓名吳文濤申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理（MBA）指導(dǎo)教師馬曄華2002929上海交通大學(xué)學(xué)位論文原創(chuàng)性聲明本人鄭重聲明所呈交的學(xué)位論文，是本人在導(dǎo)師的指導(dǎo)下，獨(dú)E進(jìn)行研究工作所取得的成果。除文中已經(jīng)注明引用的內(nèi)容外，本論不包含任何其他人或集體已經(jīng)發(fā)表或撰馬過(guò)的作品成果。對(duì)，本文的F究做出重要貢獻(xiàn)的個(gè)人和集體，均已在文中以明確方式標(biāo)明。本人全意識(shí)到本聲明的法律結(jié)果由本人承擔(dān)。學(xué)位論文作者簽名甏赳豸日期‘夕Q年月占日‘，一‘

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